Artboard 33 Artboard 16 Artboard 18 Artboard 15 Artboard 21 Artboard 1 Artboard 2 Artboard 5 Artboard 45 Artboard 45 Artboard 22 Artboard 9 Artboard 23 Artboard 17? Artboard 28 Artboard 43 Artboard 49 Artboard 47 Artboard 38 Artboard 32 Artboard 8 Artboard 22 Artboard 5 Artboard 25 Artboard 1 Artboard 42 Artboard 11 Artboard 41 Artboard 13 Artboard 23 Artboard 10 Artboard 4 Artboard 9 Artboard 20 Artboard 6 Artboard 11 Artboard 7 Artboard 3 Artboard 3 Artboard 12 Artboard 25 Artboard 34 Artboard 39 Artboard 24 Artboard 13 Artboard 19 Artboard 7 Artboard 24 Artboard 31 Artboard 4 Artboard 14 Artboard 27 Artboard 30 Artboard 36 Artboard 44 Artboard 12 Artboard 17 Artboard 17 Artboard 6 Artboard 27 Artboard 19 Artboard 30 Artboard 29 Artboard 29 Artboard 26 Artboard 18 Artboard 2 Artboard 20 Artboard 35 Artboard 15 Artboard 14 Artboard 48 Artboard 50 Artboard 26 Artboard 16 Artboard 40 Artboard 21 Artboard 29 Artboard 10 Artboard 37 Artboard 3 Artboard 3 Artboard 46 Artboard 8

Administração de Vendas e Marketing

Refinar por
405 produtos
  • Marketing Management - 14th Edition

    Kotler, Philip; Keller,Kevin
    (3525613)

    Kotler/Keller is the gold standard in the marketing management discipline because it continues to reflect the latest changes in marketing theory and practice. Topics covered include brand equity, customer value analysis, database marketing,...

  • Contagious - Why Things Catch On

    Berger, Jonah
    (9346135)

    The 'New York Times' bestseller that explains why certain products and ideas become popular. Jonah Berger knows more about what makes information go viral than anyone in the world (Daniel Gilbert, author of the bestseller 'Stumbling on Happiness')....

  • Spin Selling

    Rackham, Neil
    (226049)

    Argues that large-scale sales requires different strategies than small-scale sales, and tells how to explain benefits, prevent objections, identify customer needs, and make effective closings

  • Grinding It Out

    Anderson,Robert; Kroc,Ray
    (276562)

    Few entrepreneurs can claim to have actually changed the way we live, but Ray Kroc is one of them. His revolutions in food service automation, franchising, shared national training and advertising have earned him a place beside the men who founded...

    sob encomenda
  • Adidas

    Maomao Publications,
    (2228327)

    Adidas

  • Inbound Marketing, Revised And Updated...

    Halligan, Brian; Shah, Dharmesh
    (9220443)

    Attract, engage, and delight customers online 'Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online' is a comprehensive guide to increasing online visibility and engagement. Written by top marketing and startup...

    sob encomenda
  • O Mundo das Marcas - The Economist

    Vários Autores
    (2630786)

    Dividido em três partes e escrito por 17 especialistas internacionais de marketing, 'O Mundo das Marcas' analisa a importância das marcas, apresenta as práticas do branding e reflecte sobre qual será o seu futuro. Este livro contrapõe o argumento do...

  • Predictable Revenue

    Tyler, Marylou; Ross, Aaron
    (9417521)

    Discover the outbound sales process that, in just a few years, helped add $100 million in recurring revenue to Salesforce.com, almost doubling their enterprise growth...with zero cold calls. This is NOT just another book about how to cold call or...

  • Marketing 3.0

    Kotler, Philip; KOTLER , PHILIP
    (3162707)

    The new model for marketing - Marketing 3.0 - treats customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Customers, in turn, are choosing companies and products that satisfy deeper needs for participation...

    sob encomenda
  • Advanced Google Adwords 3Rd Edition

    Geddes, Brad
    (9206819)

    The ultimate guide to Google AdWords is fully updated for its third edition This is the ultimate guide for those who want to quickly get beyond AdWords basics to learn and apply the advanced techniques and tactics that are used by Fortune 500...

    sob encomenda
  • Inbound Marketing For Dummies

    Miller, Scott Anderson
    (9401843)

    Don't chase business--bring new customers to you! Outdated sales tactics have you chasing leads and fishing for new business. In today's competitive world, nobody has time for that! Inbound Marketing For Dummies is a one-stop-shop for everything you...

    sob encomenda
  • #Askgaryvee One Entrepreneur's Take On...

    Vaynerchuk, Gary
    (9337856)

    The New York Times bestselling author draws from his popular show #AskGaryVee to offer surprising, often outrageous, and imminently useful and honest answers to everything you ve ever wanted to know and more about navigating the new world.Gary...

    sob encomenda
  • Drucker On Marketing

    Cohen, William
    (9379174)

    THE ESSENTIAL MARKETING WISDOM OF PETER DRUCKER 'Bill Cohen has done us a wonderful service by faithfully combing through Peter Drucker's vast writings and weaving together Peter's thoughts on marketing. This has never been done before.' -- Philip...

    sob encomenda
  • Marketing Management - 13ª Ed. 2009

    Kotler
    (2654873)

    Kotler/Keller is the gold standard in the marketing management discipline because it continues to reflect the latest changes in marketing theory and practice. Topics covered include brand equity, customer value analysis, database marketing,...

  • This Is Service Design Thinking - Basics...

    Stickdorn,Marc; Schneider,Jakob
    (9220678)

    How to design and market services to create outstanding customer experiences Service design thinking is the designing and marketing of services that improve the customer experience, and the interactions between the service providers and the...

    sob encomenda
  • Financial Planning Competency Handbook 2nd...

    Cfp,Board
    (9235273)

    The official guide for exam success and career excellence 'Financial Planning Competency Handbook, Second Edition' is the essential reference for those at any stage of certification and a one-stop resource for practitioners looking to better serve...

    sob encomenda
  • Zig Ziglar's Secrets of Closing the Sale

    Ziglar,Zig
    (470966)

    The author shares his principles of success and discusses the effective use of the art of persuasion to increase sales

    sob encomenda
  • You Should Test That - Conversion...

    Goward, Chris
    (9206824)

    Learn how to convert website visitors into customers Part science and part art, conversion optimization is designed to turn visitors into customers. Carefully developed testing procedures are necessary to help you fine-tune images, headlines,...

    sob encomenda
  • The J Curve

    Bremmer,Bylan
    (1853120)

    An international expert presents an analysis of why and how nations make business decisions while demonstrating how the U.S. can best act in its own interests, revealing how the examples of Saddam Hussein and Fidel Castro can inform us about North...

  • Network Marketing For Dummies

    Ziglar,Zig; Hayes,John P.
    (641397)

    Network marketing has helped people all over the world achieve financial independence--and it can help you do the same. As a profession, network marketing invites all people, regardless of gender, experience, education, or financial status, to jump...

    sob encomenda
  • For Dummies - Influencer Marketing For...

    Sammis, Kristy; Lincoln, Cat; Pomponi, Stefania; Ng, Jenny; Rodriguez, Edita Gassmann; Zhou, Judy
    (9401844)

    The easy way to get 'in' with influencer marketing Are you a marketing guru looking to stay at the top of your game? Then you need to be in the know on influencer marketing. A hybrid of content marketing and native advertising, influencer marketing...

    sob encomenda
  • Publicidade Fundamentos e Estrategias

    Vários
    (3420483)

    Publicidade Fundamentos e Estrategias

    sob encomenda
  • Clausewitz On Strategy: Inspiration And...

    Ghyczy,Tiha Von; Clausewitz, Carl Von; Ghyczy,Tiha Von; Oetinger,Bolko Von; Bassford,Christopher
    (660714)

    Clausewitz On Strategy: Inspiration And Insight From a Master Strategist

    sob encomenda
  • How Google Works

    Rosenberg,Jonathan; Schmidt, Eric
    (9270543)

    Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden's observation that 'it's what you learn after you know it all...

    sob encomenda
  • Brand Sense

    Kotler, Philip; Lindstrom, Martin
    (3073248)

    The book 'Brand Sense' aims to show how the consumers are unwittingly seduced by touch, smell, sound, and more.

    sob encomenda
  • O Pequeno Livro Vermelho de Respostas Sobre...

    Gitomer, Jeffrey
    (2863555)

    74 por cento de todos os vendedores não conhecem as MELHORES respostas para as situações, oportunidades e obstáculos de venda que enfrentam. Nem sempre têm as MELHORES respostas sobre onde estão, o que dizer, o que fazer ou como fazê-lo... de forma a...

  • Invisible Influence - The Hidden Forces That...

    Berger, Jonah
    (9316017)

    Invisible Influence - The Hidden Forces That Shape Behavior

    sob encomenda
  • O Poder do Pensamento na Vida e nos Negócios

    William Walker Atkinson
    (2866561)

    Descubra como utilizar a força do pensamento de uma forma positiva. Do mesmo autor de O Segredo do Sucesso e A Lei da Atração Através de exercícios práticos de auto-ajuda indicados pelo autor, conheça todo o potencial da força do pensamento e aprenda...

    sob encomenda
  • The Mary Kay Way - Timeless Principles From...

    Ash
    (2673777)

    The Mary Kay Way: Timeless Principles from America's Greatest Woman Entrepreneur is back in print and updated to reflect developments in today’s business environment for the modern entrepreneur. You will find inspiration and real, proven success...

    sob encomenda
  • Purple Cow

    Godin, Seth
    (4404319)

    Purple Cow

    sob encomenda
  • Empreendedorismo e Inovação

    Sarkar, Soumodip
    (8015163)

    A promoção de um espírito empreendedor e de inovação não é mais uma opção de Portugal. É uma necessidade primordial. E para promover o empreendedorismo no país, temos não só de perceber «como» promover as boas práticas dos outros países, mas também...

    sob encomenda
  • From Impossible To Inevitable - How...

    Ross, Aaron; Lemkin, Jason
    (9417515)

    mpossible Goals, Inevitable SuccessesWhy are you struggling to grow your business when everyone else seems to be crushing their goals? If you needed to triple revenue within the next three years, would you know exactly how to do it? Doubling the size...

    sob encomenda
  • The Persuaders The Hidden Industry That Wants...

    Garvey, James
    (9319014)

    The Persuaders The Hidden Industry That Wants To Change Your Mind

    sob encomenda
  • Applied Corporate Finance 4Th Edition

    Damodaran,Aswath
    (9239893)

    Aswath Damodaran, distinguished author, Professor of Finance, and David Margolis, Teaching Fellow at the NYU Stern School of Business, have delivered the newest edition of 'Applied Corporate Finance.' This readable text provides the practical advice...

    sob encomenda
  • Trade Mindfully - Achieve Your Optimum...

    Dayton, Gary
    (9238924)

    Overcome psychological obstacles to increase trading success Successful traders need to be well-versed and skilled in a wide range of business and economic areas. But now, in addition to effective trading strategies and sound money management...

    sob encomenda
  • Principles Of Marketing

    Kotler, Philip; Armstrong, Gary
    (3525724)

    Today’s marketing challenge is creating vibrant, interactive communities of consumers who make products and brands a part of their daily lives. Learn how to create value and gain loyal customers. Kotler/Armstrong is a comprehensive, classic...

  • Advertising Now . Online - Free DVD Inside

    Wiedemann,Julius
    (1852150)

    Este segundo volume da série que a Taschen dedica à publicidade junta-se aos referentes à publicidade de imprensa e em filmes, com o objectivo de proporcionar um estudo completo da comunicação de carácter comercial no mundo de hoje.

  • Consumer Behavior

    Schiffman, Leon G.; Kanuk, Leslie Lazar
    (1153673)

    Consumer Behavior

  • Chaos Monkeys Intl - Obscene Fortune And...

    Garcia Martinez, Antonio
    (9411012)

    Imagine a chimpanzee rampaging through a data center powering everything from Google to Facebook. Infrastructure engineers use a software version of this chaos monkey to test online services robustness their ability to survive random failure and...

    sob encomenda
  • V Is For Vulnerable - Life Outside The...

    Godin, Seth
    (9345911)

    V is for Vulnerable by Seth Godin is a full-color ABC book for grown-ups, with a powerful message about doing great work. V is for Vulnerable looks and feels like a classic picture book. But it's not for kids, it's for hardworking adults. It...

    sob encomenda
  • Brand & Branding

    MONSA
    (2849879)

    Brand & Branding

    sob encomenda
  • Vendedor Pit Bull, El

    LUPPA ,LUIS PAULO
    (1516767)

    Vendedor Pit Bull, El

  • For Dummies - Salesforce.Com For Dummies

    Wong, Tom; Kao, Liz; Kaufman, Matt
    (9401989)

    This is the hardcover format of Salesforce.com For Dummies, 5th Edition. Your fun and easy introduction to Salesforce.com and its latest tools The frontrunner in the customer relationship management (CRM) market, Salesforce.com has a rapidly...

    sob encomenda
  • If You're Not First, You're Last Sales...

    Cardone, Grant
    (3046354)

    During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the...

    sob encomenda
Busca por