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232 produtos
  • e-book

    Creativity and Data Marketing - A Practical...

    Becky Wang

    Addresses the need to analyze data creatively to yield fresh and robust insights and then to leverage that insight creatively.

  • e-book

    Principles of Financial Modelling - Model...


    The comprehensive, broadly-applicable, real-world guide to financial modelling Principles of Financial Modelling – Model Design and Best Practices Using Excel and VBAcovers the full spectrum of financial modelling tools and techniques in order to...

  • e-book

    1,200 Great Sales Tips for Real Estate Pros

    Evans,Mariwyn; Magazine,Realtor

    Perfect for brokers, agents, and other real estate professionals, this handy guide brings together the best ideas from years of incredibly practical lists and checklists published in REALTOR Magazine. This practical, one-of-a-kind guide is perfect...

  • e-book

    Fundamentals of Project Management


    Boasting sales of more than 200,000 copies, Fundamentals of Project Management has helped generations of project managers navigate the ins and outs of every aspect of this complex discipline. But much has changed in recent years. Fully updated in...

  • e-book

    Linkage Inc's Best Practices in Leadership...

    Linkage Inc.

    Leadership development is a planned effort that enhances the learner's capacity to lead people. Building on the success of the first edition, Linkage conducted a study of over 300 top organizations and their needs in organizational change and...

  • e-book

    Marketing Research for the Tourism,...


    This is a user-friendly textbook that covers qualitative, quantitative and social media methods, providing tourism, hospitality and events students and course leaders with an accessible guide for learning and teaching marketing research.The book...

  • e-book

    Launch Your Business


    Do you ever lie awake in bed on Sunday night, dreading another Monday at your job? Have you been dreaming of being your own boss and having the freedom to travel and work whenever and wherever you want? Maybe at this point in your life, you'apos;re...

  • e-book

    Risk Management and Financial Institutions

    Hull,John C.

    The most complete, up-to-date guide to risk management in finance Risk Management and Financial Institutions, Fifth Edition explains all aspects of financial risk and financial institution regulation, helping you better understand the financial...

  • e-book

    Exergy: Energy, Environment And Sustainable...


    This book is intended for use by advanced undergraduate or graduate students in several engineering and non-engineering disciplines and as an essential tool for practitioners. This comprehensive book includes practical features in a usable format...

  • e-book

    Authentic and Inauthentic Places in Tourism -...


    With the rise of post-truth and fake news, a thorough examination of authenticity has never been so relevant. This book explores the geography of authenticity, investigating a wide variety of places used by tourists. Not only does it assess what...

  • e-book

    Event Marketing

    Diego Rinallo

    What is the role of events in the marketing communication mix? What goals can be legitimately attributed to events? How to use events to deliver memorable experiences? How to measure event results and maximize returns on investments? How to deal...

  • e-book

    5S para todos - 5 pilares de la fabrica...


    Las 5S son el lugar de comienzo para cualquier actividad o programa de mejora en su lugar de trabajo. Aqui esta la clave del exito para cualquier proceso de cambio que quiera usted implementar en la fabricaci?n. Este libro le ayuda a ensenarle a sus...

  • e-book

    Confessions of a City Girl


    When City Girl Barbara Stcherbatcheff first stepped into the Square Mile she had no idea of the fight for survival she would face over the next five years. But despite lap dancing clubs and million dollar losses; divorce in the City and the worst...

  • e-book

    Project Finance for Business Development

    John E. Triantis

    Raise the skill and competency level of project finance organizations Project Finance for Business Development helps readers understand how to develop a competitive advantage through project finance. Most importantly, it shows how different elements...

  • e-book

    Supernova Advisor Teams - A Pathway to...

    Curtis C. Brown,Jr.

    Strengthen and unify your Financial Advisor Team Teams are the principle building blocks of the strategy of successful organizations. The focus of your organization may be on service, quality, cost, value, speed, efficiency, performance, or any other...

  • e-book

    The Patenting of Life, Limiting Liberty, and...

    Nizamuddin,Ali M.

    This book examines the impact of genetically modified seeds on traditional societies and the corporate monopolization of the world’s food supply. The time-honored practice of reclaiming and replanting the seed has become a crime, thereby fostering a...

  • e-book

    Successful Team Building

    Quick,Thomas L.

    Working in teams brings benefits to both team members and organizations for which they work. If you are a team leader, you know that getting commitment isn't always easy. SUCCESSFUL TEAM BUILDING shows you how to motivate team members, and so reap...

  • e-book

    Profit From Your Forecasting Software - A...

    Paul Goodwin

    Go beyond technique to master the difficult judgement calls of forecasting A variety of software can be used effectively to achieve accurate forecasting, but no software can replace the essential human component. You may be new to forecasting, or you...

  • e-book

    The Affective Negotiation of Slum Tourism -...

    Tore Holst

    Each year, approximately a million tourists visit slum areas on guided tours as a part of their holiday to Asia, Africa or Latin America. This book analyses the cultural encounters that take place between slum tourists and former street children, who...

  • e-book

    The Changing MO of the CMO - How the...

    Sachs, MaryLee

    MaryLee Sachs explores the relationship and increasing blur between the marketing discipline and the public relations profession. How do the two mix? What is their role in a world where the growth of digital and social media has contributed to an...

  • e-book

    Be a Network Marketing Leader - Build a...


    Want to build a six-figure income business? Only a truly engaged and motivated team can get you there. In Be a Network Marketing Leader, industry superstar Mary Christensen reveals how anyone can cultivate a community that brings out the best in...

  • e-book

    EU Customs Code

    Sara Armella

    In a world where everyday reality is faced with protectionist pressures and globalization, the knowledge of customs law is an essential skill for companies and practitioners.The book offers the reader a deep analysis of the Union Customs Code (UCC)...

  • e-book

    Selling Your House For Dummies

    Ray Brown

    Sell your house in any market Whether you're selling your home yourself or using a realtor, this helpful guide offers all the information you need to make an otherwise-stressful undertaking go smoothly. In Selling Your House For Dummies, you'll find...

  • e-book

    Failure is Obsolete


    Failure Is Obsolete reveals an easy to use formula for testing high-risk ideas in a low-risk environment, providing likelihood of success *before* you waste a lot of time and money moving in the wrong direction. Be confident in your success for...

  • e-book

    Fooling Some of the People All of the Time, A...

    David Einhorn

    A revealing look at Wall Street, the financial media, and financial regulators by David Einhorn, the President of Greenlight Capital Could 2008's credit crisis have been minimized or even avoided? In 2002, David Einhorn-one of the country's top...

  • e-book

    Commodity Trading, Globalization and the...

    Christof Dejung

    Commodity Trading, Globalization and the Colonial World: Spinning the Web of the Global Market provides a new perspective on economic globalization in the nineteenth and twentieth centuries. Instead of understanding the emergence of global markets as...

  • e-book

    Creating Mindful Leaders - How to Power Down,...


    Unleash your inner mindful leader Mindfulness, emotional intelligence and resilience are the “must have skills” for modern leaders—yet many professionals are too stressed to know where to start. Creating Mindful Leaders provides deep insights and...

  • e-book

    The Analytics Lifecycle Toolkit - A Practical...

    Gregory S. Nelson

    An evidence-based organizational framework for exceptional analytics team results The Analytics Lifecycle Toolkit provides managers with a practical manual for integrating data management and analytic technologies into their organization. Author...

  • e-book

    Marketing Research for the Tourism,...


    This is a user-friendly textbook that covers qualitative, quantitative and social media methods, providing tourism, hospitality and events students and course leaders with an accessible guide for learning and teaching marketing research.The book...

  • e-book

    Personal Success (The Brian Tracy Success...


    Why are some people more successful than others? What gives them their 'winning edge'? World-renowned performance expert Brian Tracy has spent decades studying uncommonly high achievers, and in this short, inspiring volume, he shares what he has...

  • e-book

    P-M Analysis - AN ADVANCED STEP IN TPM...

    Shirose Kunio; Mitsugu Kaneda; Yoshifumi Kimura

    In this large-format implementation manual, TPM experts explain P-M Analysis. (A methodology that makes zero losses a reality in your TPM program.) P-M Analysis is designed to help your TPM teams analyze and eliminate chronic problems that have been...

  • e-book

    Counterproductive Work Behaviors


    There has been a growing interest among scholars in the fields of organizational behaviour and industrial psychology in what can be termed 'quot;the dark side of the organizations.'quot; A main concept in this regard this is both important and...

  • e-book


    Dept.,International Monetary Fund. Euro

    In February 2014, the Executive Board approved a three-year Extended Arrangement with access equivalent to SDR 295.42 million (212.1 percent of current quota). So far, six purchases totaling the equivalent of SDR 209.49 million have been made, and...

  • e-book

    The Future of Pharma - Evolutionary Threats...

    Smith,Brian D.

    By any standard, the pharmaceutical industry's history has been a successful one. In addition to its profits and shareholder dividends, it has been seen by investors as relatively low risk and, largely, counter-cyclical to stock market trends....

  • e-book

    Beating the Workplace Bully - A Tactical...


    Whether the bully is a boss or a coworker...whether you're the target of manipulation, intimidation, verbal abuse, or deliberate humiliation, Beating the Workplace Bully will show you how to fight back. Filled with exercises, assessments, and...

  • e-book

    Open Data in Developing Economies - Toward...

    G. Verhulst

    Recent years have witnessed considerable speculation about the potential of open data to bring about wide-scale transformation. The bulk of existing evidence about the impact of open data, however, focuses on high-income countries. Much less is known...

  • e-book

    Economics is Like Sex

    Jonathan M. Lamb

    Opens up the taboo topic of money to provide a common sense understanding of how basic, easy, common sense economic principals can change the way people view the world.

  • e-book

    The Art and Science of Technical Analysis -...


    A breakthrough trading book that provides powerful insights on profitable technical patterns and strategies The Art and Science of Technical Analysis is a groundbreaking work that bridges the gaps between the academic view of markets, technical...

  • e-book

    Systems Lifecycle Cost-Effectiveness

    Massimo Pica

    Traditional costing models for new systems and new buildings in industry, defence or government, have tended to focus on the costs of acquisition and implementation, with scant regard for the costs of running the system or decommissioning after use....

  • e-book

    The New Social Game

    Davide Pellegrini

    The aim of this book is to understand whether the new social game creates wealth for its participants. For this reason, the authors look at the theoretical implications of the increasing overlap between dialogue and sale, market and society, or, more...

  • e-book

    Inside the Yield Book

    Kogelman,Stanley; Homer,Sidney; Leibowitz,Martin L.; Bova,Anthony

    A completely updated edition of the guide to modern bond analysis First published in 1972, Inside the Yield Book revolutionized the fixed-income industry and forever altered the way investors looked at bonds. Over forty years later, it remains a...

  • e-book

    How to Talk to Customers

    Berenbaum,Diane; Larkin,Tom

    Filled with case studies and anecdotes, How to Talk to Customers demystifies the most critical aspect of customer service: conversations employees have every day with customers. In this must-have resource, Diane Berenbaum and Tom Larkin outline a...

  • e-book

    The Power of Shared Vision - How to Cultivate...

    Michael H. JD MBA Cohen

    The Power of Shared Vision addresses how to develop goals that unite people around a common cause and secure employee ownership of changes that improve the quality of their work. Learn to create a retribution-free communication environment where...

  • e-book

    Pitching and Closing

    Alexander Taub

    EVERYTHING YOU NEED TO BUILD REVENUE-GENERATING PARTNERSHIPSCorporations have profited from strong business development strategies for years. So it'apos;s no surprise that of the half-million new businesses created each year, the most successful ones...

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