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17608 produtos
  • e-book

    Real Estate Market Analysis - Methods and...

    Brett, Deborah L.; Schmitz, Adrienne
    (9661592)

    Offering the tools needed to evaluate trends and understand key factors affecting the real estate market, this book explains how to get started, where to get information, and how to apply the basic techniques to a variety of development types. This...

  • e-book

    Marketing 4.0 - Moving from Traditional to...

    Kartajaya, Hermawan; Kotler, Philip; Kotler, Philip; Iwan Setiawan
    (9448876)

    Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the...

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    The Art of War (Chiron Academic Press - The...

    Sun Tzu
    (9530211)

    THE ART OF WAR (Chinese: ????; pinyin: Sunzi bingfa) is an ancient Chinese military treatise attributed to Sun Tzu, a high-ranking military general, strategist and tactician, and kindred to the Realpolitik of his time, termed in China as Legalism....

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    DotCom Secrets - The Underground Playbook for...

    Russell Brunson
    (9652203)

    If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you've got a traffic or conversion problem. In Russell Brunson's experience, after working with thousands of businesses,...

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    Negócios Internacionais - Estratégia, Gestão...

    Knight,Gary; Cavusgil,S. Tamer; Riesenberger,John R.
    (8883491)

    Negócios internacionais aborda, com profundidade, os principais tópicos relativos ao tema, com uma estrutura bem elaborada e ampla, que não se limita exclusivamente a uma realidade. Outra característica da obra é o fato de ela transmitir a essência...

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    Launch

    Walker, Jeff
    (9666180)

    The start of everything is critically important. . .and every truly successful product or business starts with a successful launch. Unfortunately, most entrepreneurs put all their focus into 'quot;'quot;getting the doors open'quot;'quot;, without...

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    Ascensão e Queda do Planejamento Estratégico

    MINTZBERG , HENRY
    (3714842)

    Neste texto clássico, Henry Mintzberg desvenda o processo que fascina tantas organizações desde 1965: o planejamento estratégico. Um dos primeiros pensadores em Administração, Mintzberg conclui que a estratégia não pode ser planejada, porque...

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    The Hard Thing About Hard Things

    Horowitz, Ben
    (8974430)

    A lot of people talk about how great it is to start a business, but only Ben Horowitz is brutally honest about how hard it is to run one.In The Hard Thing About Hard Things, Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's...

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    Service Design for Business - A Practical...

    Lavrans Løvlie
    (9447661)

    A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Written by the experts at...

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    Bookkeeping for Nonprofits - A Step-by-Step...

    Dropkin, Murray; Halpin, James
    (9287360)

    BOOKKEEPING FOR NONPROFITS Bookkeeping for Nonprofits is a hands-on guide that offers nonprofit leaders, managers, and staff the tools they need to create and maintain a complete and accurate set of accounting records. This much-needed resource...

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    Risk in the Global Real Estate Market

    Mike C. I. Nwogugu
    (9305961)

    Essential reading for professional investors, risk managers, regulators, central bankers, and real estate professionals, Risk in the Global Real Estate Market: International Risk Regulation, Mechanism Design, Foreclosures, Title Systems, and REITs...

  • e-book

    Risk in the Global Real Estate Market

    Mike C. I. Nwogugu
    (9333309)

    Essential reading for professional investors, risk managers, regulators, central bankers, and real estate professionals, Risk in the Global Real Estate Market: International Risk Regulation, Mechanism Design, Foreclosures, Title Systems, and REITs...

  • e-book

    101 Book Marketing Ideas for All Budgets

    (9491164)

    An analysis of U.S. ISBN data by ProQuestª affiliate Bowkerª reveals that the number of self-published titles in 2013 increased to more than 458,564–and this is only for self-published titles. No matter how outstanding your self-published book may be...

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    Social Marketing - Why should the Devil have...

    (9553783)

    This book explains the principles of social marketing and examines the implications of using techniques devised on Wall Street to further social and health goals. Naomi Kein, Joel Bakan and George Monbiot have each done a great job of telling us what...

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    Social Marketing - Advances in Research and...

    Walter W. Wymer Jr; Debra Basil
    (9616535)

    Learn what marketing practices can positively impact behaviorThe success of the application of commercial marketing practices to change behavior for the betterment of society and the individual is getting more attention. Social Marketing: Advances in...

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    Coaching in the Project Environment

    APM People SIG
    (9534322)

    Coaching in the Project Environment is the second title from APM'apos;s Emerging Trends range. It covers the growing phenomenon of coaching project individuals and project teams to achieve better results.

  • e-book

    The Compleat Day Trader, Second Edition

    Bernstein, Jake
    (7391116)

    THE BOOK DAY TRADERS RELY ON TO CAPTURE PROFITS AND LOWER RISKSince The Compleat Day Trader was first published, the tools available to day traders have become incomparably more efficient and effective, thereby dramatically increasing your chances of...

  • e-book

    Zero Risk Real Estate

    Cummings, Chip
    (9314463)

    Get the confidence and tools to take advantage of this growing method of investing Tax liens sales and tax deed auctions, conducted by governmental agencies for delinquent taxes on real estate, are not new—they have been around for more than 200...

  • e-book

    Trading Price Action Trends

    Brooks, Al
    (9312324)

    A practical guide to profiting from institutional trading trends The key to being a successful trader is finding a system that works and sticking with it. Author Al Brooks has done just that. By simplifying his trading system and trading only...

  • e-book

    Management Cases

    Drucker, Peter F.
    (8778056)

    The companion to Drucker's seminal work Management, completely revised and updatedManagement Cases, Revised Edition is a collection of thought-provoking case studies—each a timeless representative of a challenge that all managers will face at some...

  • e-book

    Coaching for Emotional Intelligence - The...

    (8289695)

    To bring out the best in your employees, remember that performance is only the beginning.

  • e-book

    Built to Last

    Porras, Jerry I.; Collins, Jim
    (8535616)

    'This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important,...

  • e-book

    Starting an Etsy Business For Dummies

    Shoup, Kate; Kate Gatski; Allison Strine
    (9773832)

    Build a thriving Etsy business Promote your shop and build your brand Deliver top-notch customer service Create, sell, and succeed on Etsy Artists, crafters, and designers rejoice! This book makes it faster and easier than ever to start and run...

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    Ten Steps to Maturity in Knowledge Management...

    Kavi Mahesh; J. K. Suresh
    (9767086)

    Presents a comprehensive set of lessons for the KM practitioner, covering all phases of planning, design, implementation and assessment of knowledge management. A central theme of the book is that for the success of KM in an organization, it is...

  • e-book

    Ethical and Social Marketing in Asia

    Rowley, Chris; Bang Nguyen
    (9768383)

    There is a growing interest in firms'apos; adoption of ethical and social marketing approaches among academics and practitioners alike. Ethical Marketing is the application of ethics into the marketing process, and Social Marketing is a concept that...

  • e-book

    Marine Sources of Energy - Pergamon Policy...

    Jacques Constans
    (9767474)

    Marine Sources of Energy focuses on international research and development activities in the field of marine sources of energy such as waves, tides, currents, winds, and salinity gradients. General and specific recommendations for future research and...

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    FundaMENTAL W.E.A.L.T.H. Principles -...

    Clyde Anderson
    (9775417)

    This book will help readers understand the “why” of money management, allowing them to change negative learned money behaviors.  The techniques included will help foster a positive relationship with money and allow readers to adopt a new mindset and...

  • e-book

    Cruise to Success - How to Steer Your Way...

    Loreen Phillips
    (9767040)

    Cruise to Success is a hands-on guide and handbook to create a library marketing campaign. Examples and step-by-step instructions assist both the novice and expert in presenting a campaign to attract the campus community to the library'apos;s...

  • e-book

    Must-Win Battles - How to Win Them, Again and...

    Keys, Tracey; Killing, Peter; Malnight, Thomas
    (9760104)

    Must-Win Battles shows leaders exactly how to identify the 3 to 5 critical challenges most likely to make or break their businesses -- and then mobilize people and resources to successfully execute on them. This book draws on the authors'...

  • e-book

    The Truth Doesn'apos;t Have to Hurt

    Deb Bright
    (9769227)

    Nobody likes criticism. Handled poorly, it stings and breeds resentment. But when crafted carefully and communicated skillfully, criticism can actually promote trust and respect, motivate individuals, and serve as a catalyst for change. It has the...

  • e-book

    Management of Information Organizations

    Waseem Afzal
    (9767665)

    This book is a significant step towards developing a body of management knowledge pertinent to the context of Library Information Science (LIS) and provides a succinct but deep account of management and information organizations. Management of...

  • e-book

    Cases in Economic Development - Projects,...

    Roemer, Michael; Joseph J. Stern
    (9765518)

    Cases in Economic Development: Projects, Policies and Strategies presents cases on project analysis, sectoral planning, and macroeconomic policies. The cases are set in an imaginary country called Beracia in order to simulate actual planning...

  • e-book

    Mathematical Aspects of Scheduling and...

    R. Bellman; I. Nabeshima; A. O. Esogbue
    (9764959)

    Mathematical Aspects of Scheduling and Applications addresses the perennial problem of optimal utilization of finite resources in the accomplishment of an assortment of tasks or objectives. The book provides ways to uncover the core of these problems...

  • e-book

    Shattering the Glass Ceiling - How to Break...

    Hayward Suggs; Gia Suggs
    (9762710)

    What good is a breakthrough that leaves you broken?Are you paying too high a price for your professional success? Do you feel undervalued, under compensated and overworked? Does your demanding career and relationship balancing act leave you...

  • e-book

    European Environmental Policy - East and West

    Josef Füllenbach
    (9765488)

    European Environmental Policy: East and West focuses on areas of cooperation between Eastern and Western Europe in the field of environmental protection. This text explores the various economic and political circumstances in East and West within...

  • e-book

    The Stranger'apos;s Long Neck - How to...

    Mcgovern, Gerry
    (9771956)

    Every website has a 'apos;long neck'apos; - this is a small set of tasks that are very important to your customers. If you don'apos;t make these tasks easy and fast to complete, you will lose your customers. In this book, Web content expert Gerry...

  • e-book

    By Bread Alone

    Brown, Lester R.; Erik P. Eckholm
    (9757905)

    By Bread Alone is an interdisciplinary analysis of the global food situation and food production prospects. It examines the problems posed by the new international order, as well as the policy alternatives open to mankind. It also discusses the role...

  • e-book

    Fuel Hedging and Risk Management - Strategies...

    Simo M. Dafir; Vishnu N. Gajjala
    (9773712)

    A hands-on guide to navigating the new fuel markets Fuel Hedging and Risk Management: Strategies for Airlines, Shippers and Other Consumers provides a clear and practical understanding of commodity price dynamics, key fuel hedging techniques, and...

  • e-book

    Waste to Wealth - A Distant Dream?

    Munson, Chuck
    (9760179)

    This supply chain case study introduces Bangalore, India's lengthy, complex waste collection and management process, and the primary responsibility of BBMP and associated contractors. It focuses on the role of the waste pickers, whose willingness...

  • e-book

    Gatekeepers of Knowledge

    Deirdre Barron; Margaret Zeegers
    (9763244)

    Throughout its history, the Western library has played a significant role in bringing the book to the hands of Western scholars. This book analyses that history, examining constructs of librarianship, publishing and scholarship within that history as...

  • e-book

    A Joosr Guide to... Creativity, Inc by Ed...

    Joosr
    (9778242)

    In today'apos;s fast-paced world, it'apos;s tough to find the time to read. But with Joosr guides, you can get the key insights from bestselling non-fiction titles in less than 20 minutes. Whether you want to gain knowledge on the go or find the...

  • e-book

    Ethics in Public Relations - A Guide to Best...

    Patricia J Parsons
    (9768625)

    Practice across the public relations spectrum in an ethical and socially responsible manner with this fully updated guide packed with useful tools and insights.

  • e-book

    Silent Revolution - The International...

    Boughton, James M.
    (9774633)

    This volume, fourth in a series of periodic histories of the institution, is as much a history of the world economy during 1979-89 as one of the IMF itself. Boughton discusses the IMF’s surveillance of the international monetary system in the 1980s;...

  • e-book

    The TV Brand Builders - How to Win Audiences...

    Andy Bryant; Charlie Mawer
    (9768619)

    The TV Brand Builders provides incisive yet practical guidance on the creation and maintenance of brands in television broadcasting, illustrating not only how to win audiences' attention, but how to keep it to create the iconic television show brands...

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