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17645 produtos
  • e-book

    Real Estate Market Analysis - Methods and...

    Brett, Deborah L.; Schmitz, Adrienne
    (9661592)

    Offering the tools needed to evaluate trends and understand key factors affecting the real estate market, this book explains how to get started, where to get information, and how to apply the basic techniques to a variety of development types. This...

  • e-book

    Marketing 4.0 - Moving from Traditional to...

    Kartajaya, Hermawan; Kotler, Philip; Kotler, Philip; Iwan Setiawan
    (9448876)

    Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the...

  • e-book

    The Art of War (Chiron Academic Press - The...

    Sun Tzu
    (9530211)

    THE ART OF WAR (Chinese: ????; pinyin: Sunzi bingfa) is an ancient Chinese military treatise attributed to Sun Tzu, a high-ranking military general, strategist and tactician, and kindred to the Realpolitik of his time, termed in China as Legalism....

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  • e-book

    DotCom Secrets - The Underground Playbook for...

    Russell Brunson
    (9652203)

    If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you've got a traffic or conversion problem. In Russell Brunson's experience, after working with thousands of businesses,...

  • e-book

    Negócios Internacionais - Estratégia, Gestão...

    Knight,Gary; Cavusgil,S. Tamer; Riesenberger,John R.
    (8883491)

    Negócios internacionais aborda, com profundidade, os principais tópicos relativos ao tema, com uma estrutura bem elaborada e ampla, que não se limita exclusivamente a uma realidade. Outra característica da obra é o fato de ela transmitir a essência...

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  • e-book

    Launch

    Walker, Jeff
    (9666180)

    The start of everything is critically important. . .and every truly successful product or business starts with a successful launch. Unfortunately, most entrepreneurs put all their focus into 'quot;'quot;getting the doors open'quot;'quot;, without...

  • e-book

    Ascensão e Queda do Planejamento Estratégico

    MINTZBERG , HENRY
    (3714842)

    Neste texto clássico, Henry Mintzberg desvenda o processo que fascina tantas organizações desde 1965: o planejamento estratégico. Um dos primeiros pensadores em Administração, Mintzberg conclui que a estratégia não pode ser planejada, porque...

  • e-book

    The Hard Thing About Hard Things

    Horowitz, Ben
    (8974430)

    A lot of people talk about how great it is to start a business, but only Ben Horowitz is brutally honest about how hard it is to run one.In The Hard Thing About Hard Things, Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's...

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    Service Design for Business - A Practical...

    Lavrans Løvlie
    (9447661)

    A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Written by the experts at...

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    Bookkeeping for Nonprofits - A Step-by-Step...

    Dropkin, Murray; Halpin, James
    (9287360)

    BOOKKEEPING FOR NONPROFITS Bookkeeping for Nonprofits is a hands-on guide that offers nonprofit leaders, managers, and staff the tools they need to create and maintain a complete and accurate set of accounting records. This much-needed resource...

  • e-book

    Risk in the Global Real Estate Market

    Mike C. I. Nwogugu
    (9305961)

    Essential reading for professional investors, risk managers, regulators, central bankers, and real estate professionals, Risk in the Global Real Estate Market: International Risk Regulation, Mechanism Design, Foreclosures, Title Systems, and REITs...

  • e-book

    Risk in the Global Real Estate Market

    Mike C. I. Nwogugu
    (9333309)

    Essential reading for professional investors, risk managers, regulators, central bankers, and real estate professionals, Risk in the Global Real Estate Market: International Risk Regulation, Mechanism Design, Foreclosures, Title Systems, and REITs...

  • e-book

    101 Book Marketing Ideas for All Budgets

    (9491164)

    An analysis of U.S. ISBN data by ProQuestª affiliate Bowkerª reveals that the number of self-published titles in 2013 increased to more than 458,564–and this is only for self-published titles. No matter how outstanding your self-published book may be...

  • e-book

    Social Marketing - Advances in Research and...

    Walter W. Wymer Jr; Debra Basil
    (9616535)

    Learn what marketing practices can positively impact behaviorThe success of the application of commercial marketing practices to change behavior for the betterment of society and the individual is getting more attention. Social Marketing: Advances in...

  • e-book

    Social Marketing - Why should the Devil have...

    (9553783)

    This book explains the principles of social marketing and examines the implications of using techniques devised on Wall Street to further social and health goals. Naomi Kein, Joel Bakan and George Monbiot have each done a great job of telling us what...

  • e-book

    Coaching in the Project Environment

    APM People SIG
    (9534322)

    Coaching in the Project Environment is the second title from APM'apos;s Emerging Trends range. It covers the growing phenomenon of coaching project individuals and project teams to achieve better results.

  • e-book

    The Compleat Day Trader, Second Edition

    Bernstein, Jake
    (7391116)

    THE BOOK DAY TRADERS RELY ON TO CAPTURE PROFITS AND LOWER RISKSince The Compleat Day Trader was first published, the tools available to day traders have become incomparably more efficient and effective, thereby dramatically increasing your chances of...

  • e-book

    Zero Risk Real Estate

    Cummings, Chip
    (9314463)

    Get the confidence and tools to take advantage of this growing method of investing Tax liens sales and tax deed auctions, conducted by governmental agencies for delinquent taxes on real estate, are not new—they have been around for more than 200...

  • e-book

    Trading Price Action Trends

    Brooks, Al
    (9312324)

    A practical guide to profiting from institutional trading trends The key to being a successful trader is finding a system that works and sticking with it. Author Al Brooks has done just that. By simplifying his trading system and trading only...

  • e-book

    Management Cases

    Drucker, Peter F.
    (8778056)

    The companion to Drucker's seminal work Management, completely revised and updatedManagement Cases, Revised Edition is a collection of thought-provoking case studies—each a timeless representative of a challenge that all managers will face at some...

  • e-book

    Coaching for Emotional Intelligence - The...

    (8289695)

    To bring out the best in your employees, remember that performance is only the beginning.

  • e-book

    Built to Last

    Porras, Jerry I.; Collins, Jim
    (8535616)

    'This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important,...

  • e-book

    Green Outcomes in the Real World - Global...

    Peter McManners
    (9761458)

    Over the last three decades the world economy has grown strongly on the back of 'globalization' supported by the policies of free-trade, open markets and privatisation. Support has also grown for the concept of 'sustainability', meeting the needs of...

  • e-book

    The Lean Strategy

    Balle, Michael; Jones, Daniel; Jacques Chaize; Michael Ballé
    (9759764)

    A groundbreaking and revolutionary book that will transform how lean is understood, practiced, and used within organizationsA lean strategy is about gaining a competitive edge by offering better quality products at competitive prices and making a...

  • e-book

    Airbus'apos; Overstretched Supply Chain -...

    Munson, Chuck
    (9760192)

    Using Airbus's experience, this new case study discusses how exceptionally lean supply chains can generate catastrophic costs when something goes wrong. It asks: “Just what is the breaking point of a lean supply chain?” Coverage includes how...

  • e-book

    Master the Art of Presentations (Collection)

    Jerry, Weissman
    (9778394)

    <>World-renowned presentation coach Jerry Weissman has spent 20 years helping top executives succeed in the most important business presentations of their lives. Here’s what he’s learned: the best way to get his message across is to show his...

  • e-book

    Risk Strategies - Dialling Up Optimum Firm...

    Coleman, Les
    (9761444)

    At a time when unacceptable risk taking is rightly condemned, how can organizations still benefit from the upside of risk? Can risk still be good? Written by an author who has managed risk, teaches about risk, but most importantly of all has...

  • e-book

    Energy Policy in Iran - Domestic Choices and...

    Bijan Mossavar-Rahmani
    (9763203)

    Energy Policy in Iran: Domestic Choices and International Implications presents the assessment of energy demand patterns; evaluation of major energy supply; and recommendation of policies and guidelines for an integrated energy plan for Iran.This...

  • e-book

    The European Electronics Industry Towards...

    Andrew E Fletcher
    (9766818)

    Please note this is a Short Discount publication.The first major report to cover market leader activity in the run-up to 1992.As the electronics industry worldwide anticipates the potential opportunities of the 1991 European Market, new mergers and...

  • e-book

    Ethical and Social Marketing in Asia

    Rowley, Chris; Bang Nguyen
    (9768383)

    There is a growing interest in firms'apos; adoption of ethical and social marketing approaches among academics and practitioners alike. Ethical Marketing is the application of ethics into the marketing process, and Social Marketing is a concept that...

  • e-book

    Global Energy Interconnection

    Liu, Zhenya
    (9767901)

    Global energy network is an important platform to guarantee effective exploitation of global clean energy and ensure reliable energy supply for everybody. Global Energy Interconnection analyzes the current situation and challenges of global energy...

  • e-book

    Economics - Made Simple

    Whitehead, Geoffrey
    (9764886)

    Economics: Made Simple, 14th Edition covers all the basic aspects of the economic organization of free-enterprise societies, with special reference to Great Britain'apos;s position in the European Community. The book tackles the production,...

  • e-book

    Interpreting LGBT History at Museums and...

    Susan Ph.D Ferentinos
    (9762951)

    LGBT individuals and families are increasingly visible in popular culture and local communities; their struggles for equality appear regularly in news media. Interpreting LGBT History at Museums and Historic Sites provides a straightforward,...

  • e-book

    The Game of Life and How to Play It...

    Florence Scovel Shinn
    (9769163)

    In 'The Game of Life and How to Play It', Florence Scovel Shinn gives us the rules to the game of life. But more importantly she also gives us a manual that instructs us on how to win the game. A wonderful and simple-to-follow book on the power of...

  • e-book

    Creating and Growing Real Estate Wealth - The...

    Poorvu, William J.
    (9760099)

    “This well-organized book shows what a typical life in real estate is like so that newcomers can decide whether the field is right for them. It also offers advice on how to grow real estate investments for people who are already in the industry....

  • e-book

    IMF Survey

    International Monetary Fund, Internation
    (9774374)

    Spring Meetings focus on global growth, imbalances; IMFC communique; economic outlooks for Western Hemisphere, sub-Saharan Africa, Asia, and Europe; Aid for Lebanon's recovery; United Kingdom reaps fruits of reform; China's growth examined

  • e-book

    Customer IMPACT Agenda - Doing Business from...

    Phil Winters
    (9775173)

    For a customer strategy to be effective in the acquisition of new customers and the strengthening of existing relationships, it needs to reach them throughout their entire purchase decision cycle. To achieve this, it's important to understand the...

  • e-book

    Economic Workbook and Data - A Tutorial...

    D. I. Trotman-Dickenson
    (9765393)

    Economic Workbook and Data presents topics that correspond to the syllabuses for the General Certificate of Education at A level as well as general economic courses at universities. This book aims to introduce students to facts and to encourage them...

  • e-book

    Grain Handling and Storage

    G. Boumans
    (9764659)

    Here, for the first time, is a single source of ordered, coherent information about the handling and storage of grain, grain derivatives and substitutes. The author has had a lifetime'apos;s experience in this field and the book is the culmination...

  • e-book

    Rivalrous Consonance - A Theory of General...

    R. E. Kuenne
    (9766900)

    The book is an attempt to construct frameworks for the analysis of oligopoly which combine both the rivalrous and cooperative elements in the market structure of mature oligopolistic industries. It provides an alternative approach to those of game...

  • e-book

    Narrative Management in Corporate Japan -...

    Chie Yorozu
    (9774751)

    Scandals and failures in some of the best known international Japanese-owned companies have shown that there is sometimes a considerable difference between the public and internal narratives of Japanese firms. This book explores the extent to which...

  • e-book

    The Business of Good - Social...

    Jason Haber
    (9780527)

    The Business of Good narrates the story behind social entrepreneurship as told by the individuals compelled to create a change in the world--not just another business. Serial and social entrepreneur Jason Haber intertwines case studies, anecdotes,...

  • e-book

    Risk and Return for Regulated Industries

    Harris, Dan; Bente Villadsen; Michael J. Vilbert
    (9768761)

    Risk and Return for Regulated Industries provides a much-needed, comprehensive review of how cost of capital risk arises and can be measured, how the special risks regulated industries face affect fair return, and the challenges that regulated...

  • e-book

    PCs in the Factory

    Architecture Technology Corpor
    (9758322)

    Please note this is a short discount publication.PCs have become as essential to the factory environment as they are to the office environment.This in-depth report examines how specially adapted PCs and peripherals are being established in Factory...

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