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17366 produtos
  • e-book

    Marketing 4.0

    Kotler, Philip
    (9431044)

    Este é o livro essencial para a próxima geração de marketeers. Escrito pelos maiores especialistas mundiais de Marketing, esta obra ajuda a navegar num mundo cada vez mais interligado e numa paisagem de consumo em mudança, de modo a alcançar um maior...

  • e-book

    The Leadership Pipeline - How to Build the...

    Stephen Drotter; James Noel
    (9310467)

    An updated and revised version of the bestselling The Leadership Pipeline – the critical resource for how companies can grow leaders from the inside.   In business, leadership at every level is a requisite for company survival. Yet the leadership...

  • e-book

    The Anti-Capitalistic Mentality

    Mises,Ludwig Von
    (9594634)

    The Anti-Capitalistic Mentality by Austrian School economist and libertarian thinker Ludwig von Mises is an investigation into the psychological roots of the anti-capitalistic stance that is widespread in the general populations of the capitalist...

  • e-book

    Marketing 4.0 - Moving from Traditional to...

    Kartajaya, Hermawan; Kotler, Philip; Kotler, Philip; Iwan Setiawan
    (9448876)

    Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the...

  • e-book

    Financial Modeling in Excel For Dummies

    Fairhurst, Danielle Stein
    (9755664)

    Make informed business decisions with the beginner's guide to financial modeling using Microsoft Excel Financial Modeling in Excel For Dummies is your comprehensive guide to learning how to create informative, enlightening financial models today. Not...

  • e-book

    The Private Sector'apos;s Role in Poverty...

    Hipsher, Scott
    (9756595)

    The private sector has an important role in poverty reduction in Asia. The Private Sector'apos;s Role in Poverty Reduction in Asia argues that the best way to create sustainable projects is to create win-win situations where both private companies...

  • e-book

    Renewable Resource Utilization for...

    Morgan, Robert P.; Larry J. Icerman
    (9757242)

    Renewable Resource Utilization for Development is a six-chapter text that covers the United States initiatives in field of appropriate, light-capital technology for renewable resource utilization. These initiatives include steps, policies, and...

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    The European Electronics Industry Towards...

    (9766818)

    Please note this is a Short Discount publication.The first major report to cover market leader activity in the run-up to 1992.As the electronics industry worldwide anticipates the potential opportunities of the 1991 European Market, new mergers and...

  • e-book

    Humanizing Big Data - Marketing at the...

    (9768044)

    Unlock the value of big data and realize the impact it can have both on customer understanding and better business performance with this authoritative guide.

  • e-book

    The Gas Situation in the ECE Region Around...

    (9765245)

    The Gas Situation in the ECE Region Around the Year 1990 contains the proceedings of an international symposium of the Committee on Gas of the Economic Commission for Europe, held in Evian, France, at the invitation of the Government of France, on...

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    The Mindful International Manager - How to...

    (9768035)

    The Mindful International Manager gives the reader the knowledge they need to understand how to deal with different managerial situations and describes the skills and competencies needed to work effectively across cultures.

  • e-book

    Work Well from Home - How to Run a Successful...

    Bloomsbury Publishing
    (9770830)

    Filled with help on making working from home work for you, this book covers a range of essential issues including setting up your office, working as part of a virtual team, managing professional relationships, and dealing with feelings of isolation.

  • e-book

    Energy - A Global Outlook: The Case for...

    (9767476)

    Energy a Global Outlook: The Case for Effective International Co-Operation discusses the historical, current, and future issues related to the international oil industry and the global energy situation. The book is organized into three parts. Part I...

  • e-book

    The Truth Doesn'apos;t Have to Hurt

    Deb Bright
    (9769227)

    Nobody likes criticism. Handled poorly, it stings and breeds resentment. But when crafted carefully and communicated skillfully, criticism can actually promote trust and respect, motivate individuals, and serve as a catalyst for change. It has the...

  • e-book

    Coal, Gas and Electricity - Reviews of United...

    (9767467)

    Coal, Gas and Electricity is a review of statistical data available for three fuel industries in the United Kingdom: coal, gas, and electricity. Topics covered include energy planning, comparability of fuels, published energy statistics, and energy...

  • e-book

    PR and Communication in Local Government and...

    (9768023)

    Apply best practice in PR and communication to local government or public services with this practical and accessible text covering the issues related to both internal and external communication.

  • e-book

    Risk and Return for Regulated Industries

    (9768761)

    Risk and Return for Regulated Industries provides a much-needed, comprehensive review of how cost of capital risk arises and can be measured, how the special risks regulated industries face affect fair return, and the challenges that regulated...

  • e-book

    Cruise to Success - How to Steer Your Way...

    (9767040)

    Cruise to Success is a hands-on guide and handbook to create a library marketing campaign. Examples and step-by-step instructions assist both the novice and expert in presenting a campaign to attract the campus community to the library'apos;s...

  • e-book

    Strategic Change Management in Public Sector...

    Baker, David
    (9757544)

    This book covers all the major aspects of change management for those working in public sector and not-for-profit organisations. It summarises key theories and approaches to change management and includes detailed, worked descriptions of key...

  • e-book

    Online and Blended Business Education for the...

    (9767750)

    Examines the state of research of online and blended learning in business disciplines with the intent of identifying opportunities for meaningful future research and enhancing the practice of online teaching in business schools. The book evaluates...

  • e-book

    Key Account Management - Tools and Techniques...

    (9768027)

    Key Account Management is the definitive work on account management, showing how a unique yet simple methodology, effectively implemented, can identify, win, retain and develop a company's key customers.

  • e-book

    The State of the Environment

    Manzur H. Hashmi; Essam El-Hinnawi
    (9757782)

    The State of the Environment is the annual report of the United Nations that contains the current state of the environment and the biosphere as well as certain important environmental issues. The monograph also discusses social and economic issues...

  • e-book

    A One-Year Accounting Course

    (9765162)

    A One-Year Accounting Course: In Two Parts, Part II presents the historical context of accounting practice. This book examines the development as well as the advantages of the accounting profession.Organized into 10 chapters, this book begins with an...

  • e-book

    Beyond Hope - An Illustrated History of the...

    Boissery, Beverley; Bronwyn Short
    (9771401)

    This pictorial history tells the stories of the lives involved in this tumultuous but decisive moment in Canadian history.

  • e-book

    Business Continuity State of the Industry...

    (9767746)

    In the Business Continuity State of the Industry Report, authors Herbert Mattord and Michael Whitman provide a comprehensive overview of recent research and news related to business continuity programs. Using the most recent surveys, reports, and...

  • e-book

    Digital Analytics Primer

    Phillips, Judah
    (9760176)

    Learn the concepts and methods for creating economic and business value with digital analytics, mobile analytics, web analytics, and market research and social media data. In Digital Analytics Primer , pioneering expert Judah Phillips introduces the...

  • e-book

    Managerial Finance in a Canadian Setting -...

    (9764901)

    Managerial Finance in a Canadian Setting, Fourth Edition provides an introduction to managerial finance in a Canadian setting. This book discusses equity in the distribution of income and wealth among customers, employees, governments, shareholders,...

  • e-book

    Managerial Decision Making with Technology -...

    (9765600)

    Managerial Decision Making with Technology: 45 Highlights of the Literature presents several case studies on the extent of the impact of technology on management activities. This work provides discussions, arguments, and debates on some issues...

  • e-book

    The Political Economy of U.S. Tariffs - An...

    (9766386)

    The Political Economy of U.S. Tariffs: An Empirical Analysis provides information pertinent to the political economy of trade barriers. This book discusses the cross-sectional regression analysis across industries to understand why some industries...

  • e-book

    Social Work Supervision in Practice

    (9765437)

    Social Work Supervision in Practice deals with the problems and process of social work supervision. This book teaches social work supervision by adapting general education principles to certain educative tasks and problems. The lessons contained...

  • e-book

    Corporate Governance Ethics and CSR

    (9768584)

    Corporate Governance, Ethics and Corporate Social Responsibility examines the three separate strands relevant to the new demands of organizational behaviour and reporting, including coverage of both private and public sector organizations.

  • e-book

    Integrated Security Systems Design

    (9763569)

    Integrated Security Systems Design, 2nd Edition, is recognized as the industry-leading book on the subject of security systems design. It explains how to design a fully integrated security system that ties together numerous subsystems into one...

  • e-book

    Stats To Go

    (9760084)

    'apos;Stats to Go'apos; is a user-friendly guide for hospitality, leisure and tourism students who need to learn statistics and statistical techniques. 'apos;Stats to go'apos; is an ideal companion to hospitality, leisure and tourism studies as the...

  • e-book

    How the Stock Market Works - A...

    Michael Becket
    (9768851)

    Understand how the UK's investment and financial markets operate, and their interaction with other financial markets around the world with this clear, insightful and practical guide.

  • e-book

    Toward More Efficient and Effective Public...

    (9758581)

    Central America has come a long way both in terms of economic and political stability. Increasingly the region is focusing on implementing productivity-enhancing reforms as well as supporting reductions in poverty and inequality. This report analyzes...

  • e-book

    Strategic Talent Development - Develop and...

    (9768589)

    Strategic Talent Development is a comprehensive guide for business leaders on how to design and implement an effective, high-performance talent and engagement strategy across the whole organisation.

  • e-book

    Winning Strategies for Power Presentations

    (9760135)

    Craft and deliver outstanding presentations, speeches, demos, and more! Learn how, from the world's #1 presentation coach, Jerry Weissman -- and the experiences of dozens of the world's legendary persuaders! This book distills 75 best practices and...

  • e-book

    Forecasting Economic Time Series

    (9766428)

    Economic Theory, Econometrics, and Mathematical Economics, Second Edition: Forecasting Economic Time Series presents the developments in time series analysis and forecasting theory and practice. This book discusses the application of time series...

  • e-book

    Strategic Information Management - A...

    (9767067)

    The management of organisational information assets and the development of information policies have received much attention in recent times with organisations challenging themselves to think about'apos;information'apos; and 'apos;knowledge'apos; as...

  • e-book

    Aid to Africa - An Appraisal of U.K. Policy...

    (9765404)

    Aid to Africa is concerned with aid to Africa south of the Sahara, excluding the Republic of South Africa, an area containing 188 million persons, only about 13 per cent of the inhabitants of all underdeveloped areas. Particular attention is given to...

  • e-book

    Proactive Maintenance for Mechanical Systems

    (9766797)

    Written by Dr. E.C. Fitch, the book contains over 340 double column pages which include 400 figures and tables, a comprehensive bibliography, and index. There is no root cause of mechanical failure, known to the author, that has been ignored or left...

  • e-book

    The Care and Keeping of Cultural Facilities

    (9762853)

    Museum facility management is a vital part of running a museum, but can involve special challenges that even knowledgeable facility managers have not encountered before. Museum administrators who need to learn more about facility management and...

  • e-book

    Investment Efficiency in a Socialist Economy

    (9765289)

    Investment Efficiency in a Socialist Economy compiles results of research on the dynamics of socialist economies.This book furnishes a method of accounting investment efficiency that allows many factors in influencing optimal results, endeavoring to...

  • e-book

    HAZOP - Guide to Best Practice

    (9763705)

    HAZOP: Guide to Best Practice, 3rd Edition describes and illustrates the HAZOP study method, highlighting a variety of proven uses and approaches. This updated edition brings additional experience with which to assist the reader in delivering optimum...

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