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17533 produtos
  • e-book

    Real Estate Market Analysis - Methods and...

    Brett, Deborah L.; Schmitz, Adrienne
    (9661592)

    Offering the tools needed to evaluate trends and understand key factors affecting the real estate market, this book explains how to get started, where to get information, and how to apply the basic techniques to a variety of development types. This...

  • e-book

    Marketing 4.0 - Moving from Traditional to...

    Kartajaya, Hermawan; Kotler, Philip; Kotler, Philip; Iwan Setiawan
    (9448876)

    Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the...

  • e-book

    The Art of War (Chiron Academic Press - The...

    Sun Tzu
    (9530211)

    THE ART OF WAR (Chinese: ????; pinyin: Sunzi bingfa) is an ancient Chinese military treatise attributed to Sun Tzu, a high-ranking military general, strategist and tactician, and kindred to the Realpolitik of his time, termed in China as Legalism....

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    DotCom Secrets - The Underground Playbook for...

    Russell Brunson
    (9652203)

    If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you've got a traffic or conversion problem. In Russell Brunson's experience, after working with thousands of businesses,...

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    Negócios Internacionais - Estratégia, Gestão...

    Knight,Gary; Cavusgil,S. Tamer; Riesenberger,John R.
    (8883491)

    Negócios internacionais aborda, com profundidade, os principais tópicos relativos ao tema, com uma estrutura bem elaborada e ampla, que não se limita exclusivamente a uma realidade. Outra característica da obra é o fato de ela transmitir a essência...

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    Launch

    Walker, Jeff
    (9666180)

    The start of everything is critically important. . .and every truly successful product or business starts with a successful launch. Unfortunately, most entrepreneurs put all their focus into 'quot;'quot;getting the doors open'quot;'quot;, without...

  • e-book

    Ascensão e Queda do Planejamento Estratégico

    MINTZBERG , HENRY
    (3714842)

    Neste texto clássico, Henry Mintzberg desvenda o processo que fascina tantas organizações desde 1965: o planejamento estratégico. Um dos primeiros pensadores em Administração, Mintzberg conclui que a estratégia não pode ser planejada, porque...

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    The Hard Thing About Hard Things

    Horowitz, Ben
    (8974430)

    A lot of people talk about how great it is to start a business, but only Ben Horowitz is brutally honest about how hard it is to run one.In The Hard Thing About Hard Things, Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's...

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    Service Design for Business - A Practical...

    Lavrans Løvlie
    (9447661)

    A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Written by the experts at...

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    Bookkeeping for Nonprofits - A Step-by-Step...

    Dropkin, Murray; Halpin, James
    (9287360)

    BOOKKEEPING FOR NONPROFITS Bookkeeping for Nonprofits is a hands-on guide that offers nonprofit leaders, managers, and staff the tools they need to create and maintain a complete and accurate set of accounting records. This much-needed resource...

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    Risk in the Global Real Estate Market

    Mike C. I. Nwogugu
    (9305961)

    Essential reading for professional investors, risk managers, regulators, central bankers, and real estate professionals, Risk in the Global Real Estate Market: International Risk Regulation, Mechanism Design, Foreclosures, Title Systems, and REITs...

  • e-book

    Risk in the Global Real Estate Market

    Mike C. I. Nwogugu
    (9333309)

    Essential reading for professional investors, risk managers, regulators, central bankers, and real estate professionals, Risk in the Global Real Estate Market: International Risk Regulation, Mechanism Design, Foreclosures, Title Systems, and REITs...

  • e-book

    101 Book Marketing Ideas for All Budgets

    (9491164)

    An analysis of U.S. ISBN data by ProQuestª affiliate Bowkerª reveals that the number of self-published titles in 2013 increased to more than 458,564–and this is only for self-published titles. No matter how outstanding your self-published book may be...

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    Social Marketing - Advances in Research and...

    Walter W. Wymer Jr; Debra Basil
    (9616535)

    Learn what marketing practices can positively impact behaviorThe success of the application of commercial marketing practices to change behavior for the betterment of society and the individual is getting more attention. Social Marketing: Advances in...

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    Social Marketing - Why should the Devil have...

    (9553783)

    This book explains the principles of social marketing and examines the implications of using techniques devised on Wall Street to further social and health goals. Naomi Kein, Joel Bakan and George Monbiot have each done a great job of telling us what...

  • e-book

    Coaching in the Project Environment

    APM People SIG
    (9534322)

    Coaching in the Project Environment is the second title from APM'apos;s Emerging Trends range. It covers the growing phenomenon of coaching project individuals and project teams to achieve better results.

  • e-book

    The Compleat Day Trader, Second Edition

    Bernstein, Jake
    (7391116)

    THE BOOK DAY TRADERS RELY ON TO CAPTURE PROFITS AND LOWER RISKSince The Compleat Day Trader was first published, the tools available to day traders have become incomparably more efficient and effective, thereby dramatically increasing your chances of...

  • e-book

    Zero Risk Real Estate

    Cummings, Chip
    (9314463)

    Get the confidence and tools to take advantage of this growing method of investing Tax liens sales and tax deed auctions, conducted by governmental agencies for delinquent taxes on real estate, are not new—they have been around for more than 200...

  • e-book

    Trading Price Action Trends

    Brooks, Al
    (9312324)

    A practical guide to profiting from institutional trading trends The key to being a successful trader is finding a system that works and sticking with it. Author Al Brooks has done just that. By simplifying his trading system and trading only...

  • e-book

    Management Cases

    Drucker, Peter F.
    (8778056)

    The companion to Drucker's seminal work Management, completely revised and updatedManagement Cases, Revised Edition is a collection of thought-provoking case studies—each a timeless representative of a challenge that all managers will face at some...

  • e-book

    Coaching for Emotional Intelligence - The...

    (8289695)

    To bring out the best in your employees, remember that performance is only the beginning.

  • e-book

    Built to Last

    Porras, Jerry I.; Collins, Jim
    (8535616)

    'This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important,...

  • e-book

    Financial Fresh Start - Your Five-Step Plan...

    Shari Olefson
    (9769225)

    The bailout wasn't just for bankers. New rules and reforms offer once-in-a-lifetime opportunities for EVERYONE to put their financial houses in order.

  • e-book

    The Russian Far East - Strategic Priorities...

    Kvint, Vladimir; Sergey Darkin
    (9762278)

    The Russian Far East is one of the most strategically important regions of Russia. The Russian Far East and the development of its manufacturing strength determine Russia'apos;s role in a major economic area of the world: the Asia-Pacific region. The...

  • e-book

    Day Job to Dream Job - Practical Steps for...

    Oberbrunner, Kary
    (9775923)

    Successful life coach inspires readers to "jail break" from their day job by sharing practical steps to make their dream job a reality.

  • e-book

    Practical Leadership

    Mackay, Gordon
    (9757110)

    This management book is published in association with the Institute of Leadership and Management (ILM). Drawing upon both contemporary experience and that of well known leaders, this book offers practical advice and guidance to inspire, encourage,...

  • e-book

    Strategic Marketing Decision-Making within...

    Lee, Yang-im; Peter Trim
    (9767101)

    This book acts as a bridge between marketing and strategic management, as it is written from a strategic marketing perspective. It provides students and practising managers with an appreciation and an understanding of how managers in Japanese and...

  • e-book

    Two Sides of the Same Coin? Rebalancing and...

    (9780149)

    This paper uses the Shapley Value decomposition technique to assess the factors behind the rise of inequality in China. It finds that, in many ways, inequality may have been an inevitable by-product of China’s investment and export-led growth model....

  • e-book

    Managerial Finance in a Canadian Setting -...

    X. Lusztig; X. Schwab
    (9764901)

    Managerial Finance in a Canadian Setting, Fourth Edition provides an introduction to managerial finance in a Canadian setting. This book discusses equity in the distribution of income and wealth among customers, employees, governments, shareholders,...

  • e-book

    The Definitive Personal Assistant&...

    France, Sue
    (9768049)

    The Definitive Personal Assistant and Secretarial Handbook, 3rd edition, is the bible for those in administrative roles. It provides help and advice on the skills necessary to excel at being a professional assistant.

  • e-book

    Security Officer'apos;s Handbook - Standard...

    Edward Kehoe
    (9762999)

    The Security Officer'apos;s Handbook fulfills the distinct need for a single methodof setting up the field operations needed to provide adequate protection to the client, firm or individual. The Standard Operating Procedure System asks all the...

  • e-book

    Insight in Innovation - Managing Innovation...

    Verloop, Jan
    (9762990)

    Innovation is an ancient art, may be as old as 500,000 years, but managing innovation is a relatively young management technique, only a few decades old, and has received much less attention than other aspects of innovation such as creativity,...

  • e-book

    Think and Grow Rich (Impact Books) - With...

    HILL , NAPOLEON
    (9769116)

    This book has sold over 70 million copies not only because of the promise of its title, but because the philosophy taught here can be used to help you succeed in any line of work and to do or be almost anything you want.

  • e-book

    Assessment Centers and Managerial Performance

    Byham, William C.; George C. III Thornton
    (9766718)

    Assessment Centers and Managerial Performance presents the historical development of multiple assessment procedures with focus on those advances relevant to assessment centers. This book discusses the models of job analysis, the nature of managerial...

  • e-book

    Human Resource Management in a Hospitality...

    Chesser, Jerald
    (9758295)

    This new textbook provides a complete study of human resource management from the perspective of management and operation in a hospitality environment. The hospitality industry continues to grow every day, bringing new challenges and opportunities....

  • e-book

    Top Stocks 2017 - A Sharebuyer's Guide to...

    ROTH , MARTIN
    (9768794)

    Invest smarter with Australia's most trusted guide to stock selection Top Stocks 2017 is your expert guide to the Australian sharemarket. Now in its 23rd edition, this book represents the benchmark standard of rigorous analysis and stringent...

  • e-book

    Volcanic Hazards - A Sourcebook on the...

    R. J. Blong
    (9757759)

    Volcanic Hazards: A Sourcebook on the Effects of Eruptions provides a comprehensive discussion of volcanic eruptions and their effects. This volume provides background data on volcanic activity with attention directed specifically at those types of...

  • e-book

    Papers in Economics and Sociology

    Oskar Lange
    (9757840)

    Papers in Economics and Sociology is a compilation of materials authored by the Polish economist Oskar Lange. The coverage of the essays covers the interrelations between economic and social issues.The text first covers the Marxist and socialist...

  • e-book

    Marketing Communications - Offline and Online...

    Zook, Ze; Smith, PR
    (9768622)

    Examine the many and varied forms of marketing with this book which guides students and practitioners through each modern marketing communications tool.

  • e-book

    1992-Planning for Financial Services and the...

    Eurofi Plc
    (9764844)

    1992 - Planning for Financial Services and the lnsurance Sector aims to discuss important European laws and their implications for the policies of institution that render financial and insurance services.The book covers topics such as the Single...

  • e-book

    Chef'apos;s Compendium of Professional...

    Fuller, John; Foskett, David; Edward Renold
    (9759994)

    This is a well-established reference and textbook for professional chefs and students. This edition presents essential recipes based on traditional and classic methods, but is simplified and adapted to meet the needs and conditions of the busy...

  • e-book

    The Opt-Out Effect

    Gerald E. Smith
    (9760249)

    &>will control your brand relationship, there’s only way to win: help them do it. The Opt-Out Effect shows you how.   Marketing thought leader Gerald Smith brings together new research data, powerful strategies, and indispensable tools for...

  • e-book

    The Truth About the New Rules of Business...

    Canavor, Natalie; Meirowitz, Claire
    (9769983)

    Give yourself a powerful competitive advantage by becoming a better business writer. Better writers get better jobs and more promotions; they persuade people through emails, Web sites, presentations, proposals, resumes, grant proposals, you name it....

  • e-book

    The The Business of Winning - Strategic...

    Gallagher, Mark
    (9768597)

    The Business of Winning is a valuable how-to manual on managing and thriving in a fast-moving, competitive environment where the stakes are high, taking lessons from the world of Formula 1.

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