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17519 produtos
  • e-book

    Real Estate Market Analysis - Methods and...

    Brett, Deborah L.; Schmitz, Adrienne
    (9661592)

    Offering the tools needed to evaluate trends and understand key factors affecting the real estate market, this book explains how to get started, where to get information, and how to apply the basic techniques to a variety of development types. This...

  • e-book

    Marketing 4.0 - Moving from Traditional to...

    Kartajaya, Hermawan; Kotler, Philip; Kotler, Philip; Iwan Setiawan
    (9448876)

    Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the...

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    The Art of War (Chiron Academic Press - The...

    Sun Tzu
    (9530211)

    THE ART OF WAR (Chinese: ????; pinyin: Sunzi bingfa) is an ancient Chinese military treatise attributed to Sun Tzu, a high-ranking military general, strategist and tactician, and kindred to the Realpolitik of his time, termed in China as Legalism....

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    DotCom Secrets - The Underground Playbook for...

    Russell Brunson
    (9652203)

    If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you've got a traffic or conversion problem. In Russell Brunson's experience, after working with thousands of businesses,...

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    Negócios Internacionais - Estratégia, Gestão...

    Knight,Gary; Cavusgil,S. Tamer; Riesenberger,John R.
    (8883491)

    Negócios internacionais aborda, com profundidade, os principais tópicos relativos ao tema, com uma estrutura bem elaborada e ampla, que não se limita exclusivamente a uma realidade. Outra característica da obra é o fato de ela transmitir a essência...

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    Launch

    Walker, Jeff
    (9666180)

    The start of everything is critically important. . .and every truly successful product or business starts with a successful launch. Unfortunately, most entrepreneurs put all their focus into 'quot;'quot;getting the doors open'quot;'quot;, without...

  • e-book

    Ascensão e Queda do Planejamento Estratégico

    MINTZBERG , HENRY
    (3714842)

    Neste texto clássico, Henry Mintzberg desvenda o processo que fascina tantas organizações desde 1965: o planejamento estratégico. Um dos primeiros pensadores em Administração, Mintzberg conclui que a estratégia não pode ser planejada, porque...

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    The Hard Thing About Hard Things

    Horowitz, Ben
    (8974430)

    A lot of people talk about how great it is to start a business, but only Ben Horowitz is brutally honest about how hard it is to run one.In The Hard Thing About Hard Things, Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's...

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    Service Design for Business - A Practical...

    Lavrans Løvlie
    (9447661)

    A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Written by the experts at...

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    Bookkeeping for Nonprofits - A Step-by-Step...

    Dropkin, Murray; Halpin, James
    (9287360)

    BOOKKEEPING FOR NONPROFITS Bookkeeping for Nonprofits is a hands-on guide that offers nonprofit leaders, managers, and staff the tools they need to create and maintain a complete and accurate set of accounting records. This much-needed resource...

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    Risk in the Global Real Estate Market

    Mike C. I. Nwogugu
    (9305961)

    Essential reading for professional investors, risk managers, regulators, central bankers, and real estate professionals, Risk in the Global Real Estate Market: International Risk Regulation, Mechanism Design, Foreclosures, Title Systems, and REITs...

  • e-book

    Risk in the Global Real Estate Market

    Mike C. I. Nwogugu
    (9333309)

    Essential reading for professional investors, risk managers, regulators, central bankers, and real estate professionals, Risk in the Global Real Estate Market: International Risk Regulation, Mechanism Design, Foreclosures, Title Systems, and REITs...

  • e-book

    101 Book Marketing Ideas for All Budgets

    (9491164)

    An analysis of U.S. ISBN data by ProQuestª affiliate Bowkerª reveals that the number of self-published titles in 2013 increased to more than 458,564–and this is only for self-published titles. No matter how outstanding your self-published book may be...

  • e-book

    Social Marketing - Advances in Research and...

    Walter W. Wymer Jr; Debra Basil
    (9616535)

    Learn what marketing practices can positively impact behaviorThe success of the application of commercial marketing practices to change behavior for the betterment of society and the individual is getting more attention. Social Marketing: Advances in...

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    Social Marketing - Why should the Devil have...

    (9553783)

    This book explains the principles of social marketing and examines the implications of using techniques devised on Wall Street to further social and health goals. Naomi Kein, Joel Bakan and George Monbiot have each done a great job of telling us what...

  • e-book

    Coaching in the Project Environment

    APM People SIG
    (9534322)

    Coaching in the Project Environment is the second title from APM'apos;s Emerging Trends range. It covers the growing phenomenon of coaching project individuals and project teams to achieve better results.

  • e-book

    The Compleat Day Trader, Second Edition

    Bernstein, Jake
    (7391116)

    THE BOOK DAY TRADERS RELY ON TO CAPTURE PROFITS AND LOWER RISKSince The Compleat Day Trader was first published, the tools available to day traders have become incomparably more efficient and effective, thereby dramatically increasing your chances of...

  • e-book

    Zero Risk Real Estate

    Cummings, Chip
    (9314463)

    Get the confidence and tools to take advantage of this growing method of investing Tax liens sales and tax deed auctions, conducted by governmental agencies for delinquent taxes on real estate, are not new—they have been around for more than 200...

  • e-book

    Trading Price Action Trends

    Brooks, Al
    (9312324)

    A practical guide to profiting from institutional trading trends The key to being a successful trader is finding a system that works and sticking with it. Author Al Brooks has done just that. By simplifying his trading system and trading only...

  • e-book

    Management Cases

    Drucker, Peter F.
    (8778056)

    The companion to Drucker's seminal work Management, completely revised and updatedManagement Cases, Revised Edition is a collection of thought-provoking case studies—each a timeless representative of a challenge that all managers will face at some...

  • e-book

    Coaching for Emotional Intelligence - The...

    (8289695)

    To bring out the best in your employees, remember that performance is only the beginning.

  • e-book

    Built to Last

    Porras, Jerry I.; Collins, Jim
    (8535616)

    'This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important,...

  • e-book

    Strategic Marketing Decision-Making within...

    Lee, Yang-im; Peter Trim
    (9767101)

    This book acts as a bridge between marketing and strategic management, as it is written from a strategic marketing perspective. It provides students and practising managers with an appreciation and an understanding of how managers in Japanese and...

  • e-book

    Making a Difference

    Richard C Box
    (9775133)

    This inspirational work encourages Public Administration professionals to participate in progressive social change by advocating progressive values to counter the regressive values currently dominant in American society. The book begins with an...

  • e-book

    Business Continuity Management System - A...

    Jianping Shi; Wei Ning Zechariah Wong
    (9768602)

    A complete guide to implementing a business continuity management system in line with ISO 22301.

  • e-book

    Emerging Countries& World Summary - Emerging...

    Kenneth F. Wilson
    (9756959)

    Volume 3 of the definitive Market Reference to global electronics production and markets, with forecasts to 1997. The countries covered in this volume are China, Egypt, Greece, Mexico, New Zealand, Portugal, Puerto Rico, Saudi Arabia, Turkey and...

  • e-book

    Social Selling - Techniques to Influence...

    Hughes, Tim; Matt Reynolds
    (9768635)

    A step-by-step guide to working at the cutting-edge of social selling, this text will enable sales professionals to build their authority and influence on networks in order to engage with decision-makers and change-makers and 'hack' the buying...

  • e-book

    Alpacas, Sheep, and Men - The Wool Export...

    Orlove, Benjamin S.
    (9759295)

    Alpacas, Sheep, and Men: The Wool Export Economy and Regional Society in Southern Peru investigates the response of the Sicuani region in southern Peru to the wool export economy and its consequent integration into the nation-state in the late...

  • e-book

    The World Trade Organization and...

    Yan, Li; Yan Li; K W Yeung; Y Shen
    (9757325)

    The World Trade Organization and international denim trading is the first market report that focuses on analysing the international denim trading market and its key players. It discusses the important implications of China'apos;s entry into the World...

  • e-book

    Gene Marcial'apos;s 7 Commandments of Stock...

    Marcial, Gene G.
    (9760100)

    “Gene Marcial provides iconoclastic insights into the art of successful investing while exploding the mythology of the conventional wisdom. His 7 Commandments of Stock Investing is scintillating reading for both individual and institutional investors...

  • e-book

    Media and Information Literacy - An...

    Marcus Leaning
    (9767964)

    Media and Information Literacy: An Integrated Approach for the 21st Century provides a novel rationale for the integration of media and information literacy and gives direction to contemporary media and information literacy education. The book takes...

  • e-book

    The European Electronics Industry Towards...

    Andrew E Fletcher
    (9766818)

    Please note this is a Short Discount publication.The first major report to cover market leader activity in the run-up to 1992.As the electronics industry worldwide anticipates the potential opportunities of the 1991 European Market, new mergers and...

  • e-book

    Ethical Decision Making for Digital Libraries

    Cokie Anderson
    (9767062)

    This book examines the ethical issues and dilemmas that arise in digital libraries, and the codes of conduct, professional guidelines and ethics resources used in resolving them. The book begins with an overview of classical and applied ethics, then...

  • e-book

    Bliss Bibliographic Classification - Class T:...

    J. Mills; Vanda Broughton
    (9764843)

    Bliss Bibliographic Classification, Second Edition is an outline composed of thorough and detailed analysis of the vocabulary of economics and management.The book is divided into two chapters. Chapter 1 includes concepts related to the subject, such...

  • e-book

    Performance Management

    Linda Ashdown
    (9768034)

    Performance Management is a practical guide to understanding and implementing the principles of effective performance management to get the best out of the people in an organization.

  • e-book

    Green Outcomes in the Real World - Global...

    Peter McManners
    (9761458)

    Over the last three decades the world economy has grown strongly on the back of 'globalization' supported by the policies of free-trade, open markets and privatisation. Support has also grown for the concept of 'sustainability', meeting the needs of...

  • e-book

    Social Work Supervision in Practice

    Bessie Kent
    (9765437)

    Social Work Supervision in Practice deals with the problems and process of social work supervision. This book teaches social work supervision by adapting general education principles to certain educative tasks and problems. The lessons contained...

  • e-book

    Special Libraries as Knowledge Management...

    Eva Semertzaki
    (9767678)

    This book focuses on the role of special libraries as knowledge management centres in their organisations. It describes the work of a special library and the special library draws on the characteristics that make the nucleus of collecting and...

  • e-book

    Risk Strategies - Dialling Up Optimum Firm...

    Coleman, Les
    (9761444)

    At a time when unacceptable risk taking is rightly condemned, how can organizations still benefit from the upside of risk? Can risk still be good? Written by an author who has managed risk, teaches about risk, but most importantly of all has...

  • e-book

    Day Job to Dream Job - Practical Steps for...

    Oberbrunner, Kary
    (9775923)

    Successful life coach inspires readers to "jail break" from their day job by sharing practical steps to make their dream job a reality.

  • e-book

    The Secrets of Successful Public Relations...

    Greener, Tony
    (9764817)

    The Secrets of Successful Public Relations and Image-Making provides an overview of the various aspects of public relations (PR). The book is comprised of 10 chapters that cover several areas of PR. Chapter 1 reviews the concept of PR, and Chapter 2...

  • e-book

    The Evaluation of Risk in Business Investment

    J. C. Hull
    (9766880)

    Provides finance specialists in industry and students of management with a comprehensive set of practical procedures for evaluating the total risk in the major capital investment decisions facing a business. It discusses in detail how companies can...

  • e-book

    Multilingual Information Management -...

    Ximo Granell
    (9767107)

    Multilingual information is in high demand in today'apos;s globalised economy. Industry and market globalisation, intensified collaboration between European countries, technological developments, the advent and consolidation of the Internet, the rise...

  • e-book

    Cases in Economic Development - Projects,...

    Roemer, Michael; Joseph J. Stern
    (9765518)

    Cases in Economic Development: Projects, Policies and Strategies presents cases on project analysis, sectoral planning, and macroeconomic policies. The cases are set in an imaginary country called Beracia in order to simulate actual planning...

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