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17376 produtos
  • e-book

    Marketing 4.0

    Kotler, Philip
    (9431044)

    Este é o livro essencial para a próxima geração de marketeers. Escrito pelos maiores especialistas mundiais de Marketing, esta obra ajuda a navegar num mundo cada vez mais interligado e numa paisagem de consumo em mudança, de modo a alcançar um maior...

  • e-book

    The Leadership Pipeline - How to Build the...

    Stephen Drotter; James Noel
    (9310467)

    An updated and revised version of the bestselling The Leadership Pipeline – the critical resource for how companies can grow leaders from the inside.   In business, leadership at every level is a requisite for company survival. Yet the leadership...

  • e-book

    The Anti-Capitalistic Mentality

    Mises,Ludwig Von
    (9594634)

    The Anti-Capitalistic Mentality by Austrian School economist and libertarian thinker Ludwig von Mises is an investigation into the psychological roots of the anti-capitalistic stance that is widespread in the general populations of the capitalist...

  • e-book

    Marketing 4.0 - Moving from Traditional to...

    Kartajaya, Hermawan; Kotler, Philip; Kotler, Philip; Iwan Setiawan
    (9448876)

    Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the...

  • e-book

    Financial Modeling in Excel For Dummies

    Fairhurst, Danielle Stein
    (9755664)

    Make informed business decisions with the beginner's guide to financial modeling using Microsoft Excel Financial Modeling in Excel For Dummies is your comprehensive guide to learning how to create informative, enlightening financial models today. Not...

  • e-book

    Renewable Resource Utilization for...

    Morgan, Robert P.; Larry J. Icerman
    (9757242)

    Renewable Resource Utilization for Development is a six-chapter text that covers the United States initiatives in field of appropriate, light-capital technology for renewable resource utilization. These initiatives include steps, policies, and...

  • e-book

    Financial Fresh Start - Your Five-Step Plan...

    Shari Olefson
    (9769225)

    The bailout wasn't just for bankers. New rules and reforms offer once-in-a-lifetime opportunities for EVERYONE to put their financial houses in order.

  • e-book

    The Legal Risk Management Handbook - An...

    (9768637)

    The definitive guide to identifying and managing legal risk for legal, risk and compliance professionals and governance teams.

  • e-book

    Logistical Excellence - It'apos;s Not...

    (9766800)

    Benefit from the practices of the best logistics managers One of the nation'apos;s top authorities on logistics management presents a focused interpretation of research findings to help managers improve logistical competency within their...

  • e-book

    Creating Authentic Organizations - Bringing...

    (9768603)

    Creating Authentic Organizations takes a bold look at organizations and the state of management today. It broadens out the topic of authentic leadership and shows it can be applied to your workforce to ensure higher levels of meaning at work,...

  • e-book

    Internal Communications - A Manual for...

    (9768028)

    Learn what good practice looks like and how to apply it with this no-nonsense guide to devising an internal communications strategy.

  • e-book

    Global Logistics - New Directions in Supply...

    (9768038)

    Global Logistics provides a truly international perspective on important trends and latest developments in logistics and supply chain management.

  • e-book

    Migration and Economic Growth in the United...

    (9766169)

    Migration and Economic Growth in the United States: National, Regional, and Metropolitan Perspectives describes the post-World-War-II behavior of selected variables that explains the evolution of urban size and composition in the United States.This...

  • e-book

    Insight in Innovation - Managing Innovation...

    (9762990)

    Innovation is an ancient art, may be as old as 500,000 years, but managing innovation is a relatively young management technique, only a few decades old, and has received much less attention than other aspects of innovation such as creativity,...

  • e-book

    Energy - A Global Outlook: The Case for...

    (9767476)

    Energy a Global Outlook: The Case for Effective International Co-Operation discusses the historical, current, and future issues related to the international oil industry and the global energy situation. The book is organized into three parts. Part I...

  • e-book

    Coaching Presence - Building Consciousness...

    (9768040)

    Coaching Presence will help coaches across all levels of experience improve their skills by developing a stronger self-awareness throughout their coaching interventions.

  • e-book

    Making the World Work Better - The Ideas That...

    (9760105)

    Thomas J Watson Sr’s motto for IBM was THINK, and for more than a century, that one little word worked overtime. In Making the World Work Better: The Ideas That Shaped a Century and a Company , journalists Kevin Maney, Steve Hamm, and Jeffrey M....

  • e-book

    Computer Security in Financial Organizations

    (9766843)

    This book provides a unique in-depth focus on how financial organizations and suppliers of computer security are currently addressing - in strategic terms - the problem of computer security.Written in an easy to read, non technical style the book is...

  • e-book

    Energy Modelling Studies and Conservation

    (9767485)

    Energy Modelling Studies and Conservation documents the proceedings of seminar of the United Nations Economic Commission for Europe held in Washington D.C., on 24-28 March 1980. The volume begins with a Seminar Theme Paper that identifies background...

  • e-book

    Leveraging Communities of Practice for...

    (9760028)

    How can you build a successful community of practice that is integrally linked to your company'apos;s strategic vision? Learn from the first-hand experience of Hubert Saint-Onge, recognized by Fortune magazine as a leader in the field of knowledge...

  • e-book

    Global HR Competencies - Mastering...

    (9763272)

    HR thought leader Dave Ulrich - bestselling author of HR Champions, The Why of Work, HR from the Outside In, and more--is back with his international colleagues to unpack and distill the finest, most up-to-the-moment thinking from the HR world....

  • e-book

    Touch - Five Factors to Growing and Leading a...

    Tod Maffin; Mark Blevis
    (9771637)

    For better or worse, digital business has fundamentally changed how organizations hire, market their services, and connect with stakeholders. The problem is, in an effort to use technology to connect more effectively, we have lost the humanity - that...

  • e-book

    Mastering Project, Program, and Portfolio...

    Gary Lister
    (9760208)

    Learn powerful techniques for successfully managing modern projects, programs, and portfolios in any environment, no matter how complex. Mastering Project, Program, and Portfolio Management addresses several make-or-break issues associated with...

  • e-book

    R&D and Licensing - Building Value Through...

    (9767081)

    This book explains the principles of research and development (R&D) management in an environment which is open to external sources of technology. Organisations no longer undertake all of their R&D in-house. Increasingly, companies innovate by using a...

  • e-book

    Explosion Hazards in the Process Industries

    (9767594)

    Explosions in the process industries injure or kill hundreds, if not thousands, of workers every year. They occurin process plants, refineries, platforms and pipelines all over the world. Millions of dollars are spent repairingdamages, replacing...

  • e-book

    Alpacas, Sheep, and Men - The Wool Export...

    Orlove, Benjamin S.
    (9759295)

    Alpacas, Sheep, and Men: The Wool Export Economy and Regional Society in Southern Peru investigates the response of the Sicuani region in southern Peru to the wool export economy and its consequent integration into the nation-state in the late...

  • e-book

    By Bread Alone

    Brown, Lester R.; Erik P. Eckholm
    (9757905)

    By Bread Alone is an interdisciplinary analysis of the global food situation and food production prospects. It examines the problems posed by the new international order, as well as the policy alternatives open to mankind. It also discusses the role...

  • e-book

    Six Key Communication Skills for Records and...

    (9767113)

    Excellent business communication skills are especially important for information management professionals, particularly records managers, who have to communicate a complex idea: how an effective program can help the organization be better prepared...

  • e-book

    Agricultural Insurance - Theory and Practice...

    (9766642)

    This book, which deals comprehensively with agricultural insurance, is the second edition of a book that was published in 1967. The book first deals with the nature of agricultural risks and their insurability. The second part describes the...

  • e-book

    How the Stock Market Works - A...

    Michael Becket
    (9768851)

    Understand how the UK's investment and financial markets operate, and their interaction with other financial markets around the world with this clear, insightful and practical guide.

  • e-book

    Drug Testing

    Fay, John
    (9757699)

    Drug Testing focuses on the contributions of drug testing in the identification of the state of drug abuse and the implementation of policies and regulations making drug use unacceptable either socially or in the workplace.The book first gives an...

  • e-book

    Winning Strategies for Power Presentations

    (9760135)

    Craft and deliver outstanding presentations, speeches, demos, and more! Learn how, from the world's #1 presentation coach, Jerry Weissman -- and the experiences of dozens of the world's legendary persuaders! This book distills 75 best practices and...

  • e-book

    Influencing Enterprise Risk Mitigation

    (9763040)

    In Influencing Enterprise Risk Mitigation, author Francis J. D'apos;Addario draws on his many years of impressive security experience to describe business risk prevention and mitigation strategies. D'apos;Addario, former security manager at Starbucks...

  • e-book

    Waste to Wealth - A Distant Dream?

    Munson, Chuck
    (9760179)

    This supply chain case study introduces Bangalore, India's lengthy, complex waste collection and management process, and the primary responsibility of BBMP and associated contractors. It focuses on the role of the waste pickers, whose willingness...

  • e-book

    The Quality Instinct - Seeing Art Through a...

    (9762197)

    Part personal memoir, part thinking person's guide to the museum, The Quality Instinct is filled with wit and humor, anecdotes, and insights from the author's 30 years in the highly competitive, often contentious art world. Maxwell Anderson takes us...

  • e-book

    Successful Project Sponsorship - A Time-Saver...

    (9768612)

    This practical guide will show you how to take ownership of the role of project sponsor or project executive to ensure that your projects succeed in achieving tangible benefits for your organization and its stakeholders.

  • e-book

    Mindful Work - How Meditation Is Changing...

    (9761577)

    An investigation of the growing trend among major companies, including Fortune 100 giants, to promote mindful activities like meditation and yoga in the workplace, and its often surprising effects on productivity, strategy, and employees’ mental...

  • e-book

    Integrated Security Systems Design

    (9763569)

    Integrated Security Systems Design, 2nd Edition, is recognized as the industry-leading book on the subject of security systems design. It explains how to design a fully integrated security system that ties together numerous subsystems into one...

  • e-book

    The Business of Choice - Marketing to...

    Matthew Willcox
    (9769973)

    Winner of the  2016 Berry - AMA Book Prize for Best Book in Marketing from the American Marketing Association! Named Marketing Book of the Year for 2016 by Marketing & Sales Books! Reshape Consumer Behavior by Making Your Brand the...

  • e-book

    Cases in Economic Development - Projects,...

    (9765518)

    Cases in Economic Development: Projects, Policies and Strategies presents cases on project analysis, sectoral planning, and macroeconomic policies. The cases are set in an imaginary country called Beracia in order to simulate actual planning...

  • e-book

    Marketing Communications - Offline and Online...

    (9768622)

    Examine the many and varied forms of marketing with this book which guides students and practitioners through each modern marketing communications tool.

  • e-book

    Cruise to Success - How to Steer Your Way...

    (9767040)

    Cruise to Success is a hands-on guide and handbook to create a library marketing campaign. Examples and step-by-step instructions assist both the novice and expert in presenting a campaign to attract the campus community to the library'apos;s...

  • e-book

    Interpreting LGBT History at Museums and...

    (9762951)

    LGBT individuals and families are increasingly visible in popular culture and local communities; their struggles for equality appear regularly in news media. Interpreting LGBT History at Museums and Historic Sites provides a straightforward,...

  • e-book

    Papers in Economics and Sociology

    Oskar Lange
    (9757840)

    Papers in Economics and Sociology is a compilation of materials authored by the Polish economist Oskar Lange. The coverage of the essays covers the interrelations between economic and social issues.The text first covers the Marxist and socialist...

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