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17381 produtos
  • e-book

    Marketing 4.0

    Kotler, Philip
    (9431044)

    Este é o livro essencial para a próxima geração de marketeers. Escrito pelos maiores especialistas mundiais de Marketing, esta obra ajuda a navegar num mundo cada vez mais interligado e numa paisagem de consumo em mudança, de modo a alcançar um maior...

  • e-book

    Real Estate Market Analysis - Methods and...

    Brett, Deborah L.; Schmitz, Adrienne
    (9661592)

    Offering the tools needed to evaluate trends and understand key factors affecting the real estate market, this book explains how to get started, where to get information, and how to apply the basic techniques to a variety of development types. This...

  • e-book

    The Art of War (Chiron Academic Press - The...

    Sun Tzu
    (9530211)

    THE ART OF WAR (Chinese: ????; pinyin: Sunzi bingfa) is an ancient Chinese military treatise attributed to Sun Tzu, a high-ranking military general, strategist and tactician, and kindred to the Realpolitik of his time, termed in China as Legalism....

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  • e-book

    Marketing 4.0 - Moving from Traditional to...

    Kartajaya, Hermawan; Kotler, Philip; Kotler, Philip; Iwan Setiawan
    (9448876)

    Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the...

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    Bookkeeping for Nonprofits - A Step-by-Step...

    Dropkin, Murray; Halpin, James
    (9287360)

    BOOKKEEPING FOR NONPROFITS Bookkeeping for Nonprofits is a hands-on guide that offers nonprofit leaders, managers, and staff the tools they need to create and maintain a complete and accurate set of accounting records. This much-needed resource...

  • e-book

    Risk in the Global Real Estate Market

    Mike C. I. Nwogugu
    (9305961)

    Essential reading for professional investors, risk managers, regulators, central bankers, and real estate professionals, Risk in the Global Real Estate Market: International Risk Regulation, Mechanism Design, Foreclosures, Title Systems, and REITs...

  • e-book

    Risk in the Global Real Estate Market

    Mike C. I. Nwogugu
    (9333309)

    Essential reading for professional investors, risk managers, regulators, central bankers, and real estate professionals, Risk in the Global Real Estate Market: International Risk Regulation, Mechanism Design, Foreclosures, Title Systems, and REITs...

  • e-book

    Financial Modeling in Excel For Dummies

    Fairhurst, Danielle Stein
    (9755664)

    Make informed business decisions with the beginner's guide to financial modeling using Microsoft Excel Financial Modeling in Excel For Dummies is your comprehensive guide to learning how to create informative, enlightening financial models today. Not...

  • e-book

    Information Literacy Landscapes - Information...

    (9756109)

    Drawing upon the author'apos;s on going research into information literacy, Information Literacy Landscapes explores the nature of the phenomenon from a socio-cultural perspective, which offers a more holistic approach to understanding information...

  • e-book

    Deadlines and Disruption - My Turbulent Path...

    (9762972)

    A Top Editor'apos;s Take on the State of Journalism Today-and His Prescient Forecast of Its Future'quot;This is a personal and insightful book about one of the most important questions of our time: how will journalism make the transition to the...

  • e-book

    Energy - A Global Outlook: The Case for...

    (9767476)

    Energy a Global Outlook: The Case for Effective International Co-Operation discusses the historical, current, and future issues related to the international oil industry and the global energy situation. The book is organized into three parts. Part I...

  • e-book

    HAZOP - Guide to Best Practice

    (9763705)

    HAZOP: Guide to Best Practice, 3rd Edition describes and illustrates the HAZOP study method, highlighting a variety of proven uses and approaches. This updated edition brings additional experience with which to assist the reader in delivering optimum...

  • e-book

    Fundamentals of Fire Protection for the...

    (9768338)

    Fundamentals of Fire Protection for the Safety Professional takes an in-depth look at fire hazards in the workplace_from the substances required to do business to the building construction itselfd_and provides practical fire safety principles that...

  • e-book

    Thinking About Retirement - Problems and...

    (9765708)

    Thinking about Retirement discusses several areas of concerns in the planning of retirement. The title provides a comprehensive coverage in the whole spectrum of retirement planning, from fitting the personal needs of the retiree, financial capacity,...

  • e-book

    Insight in Innovation - Managing Innovation...

    (9762990)

    Innovation is an ancient art, may be as old as 500,000 years, but managing innovation is a relatively young management technique, only a few decades old, and has received much less attention than other aspects of innovation such as creativity,...

  • e-book

    Ethics in Public Relations - A Guide to Best...

    (9768625)

    Practice across the public relations spectrum in an ethical and socially responsible manner with this fully updated guide packed with useful tools and insights.

  • e-book

    The Routledge Handbook to Nineteenth-Century...

    (9761438)

    Providing a comprehensive, interdisciplinary examination of scholarship on nineteenth-century British periodicals, this volume surveys the current state of research and offers researchers an in-depth examination of contemporary methodologies. The...

  • e-book

    IoT Inc.

    (9763382)

    Grab the top spot in your industry by seizing the power of IoTSmart products are everywhere. They'apos;re in our companies, in our homes, in our pockets. People love these products. But what they love more is what these products do-and for anyone...

  • e-book

    Risk Strategies - Dialling Up Optimum Firm...

    (9761444)

    At a time when unacceptable risk taking is rightly condemned, how can organizations still benefit from the upside of risk? Can risk still be good? Written by an author who has managed risk, teaches about risk, but most importantly of all has...

  • e-book

    IT Systems Management

    Schiesser, Rich
    (9760278)

    The best-practice guide to managing IT infrastructures–now fully updated!   IT Systems Management is an up-to-the-minute guide to maintaining stable, responsive IT production environments. Top IT systems management expert Rich Schiesser illuminates...

  • e-book

    Content - The Atomic Particle of Marketing -...

    Lieb, Rebecca
    (9755612)

    Identify the real content marketing roadblocks and how to address the disruption of new technology, media channels and consumer trends - with guidance from the field's most respected name.

  • e-book

    Practical Enterprise Risk Management

    (9768591)

    Practical Enterprise Risk Management provides a comprehensive overview of enterprise risk management, helping you to embed ERM into your organization, reach strategic goals and take more managed risks.

  • e-book

    Measures and Metrics in Corporate Security

    Campbell, George
    (9755910)

    The revised second edition of Measures and Metrics in Corporate Security is an indispensable guide to creating and managing a security metrics program. Authored by George Campbell, emeritus faculty of the Security Executive Council and former chief...

  • e-book

    The The Business of Winning - Strategic...

    (9768597)

    The Business of Winning is a valuable how-to manual on managing and thriving in a fast-moving, competitive environment where the stakes are high, taking lessons from the world of Formula 1.

  • e-book

    Growing People - Learning and Developing from...

    Thomson, Bob
    (9756856)

    Growing People offers managers and human resources professionals both a strategic approach and a practical guide to developing people. It explores how a manager can build the capability of individuals, teams and organisations by providing people with...

  • e-book

    The Truth About the New Rules of Business...

    Canavor, Natalie; Meirowitz, Claire
    (9769983)

    Give yourself a powerful competitive advantage by becoming a better business writer. Better writers get better jobs and more promotions; they persuade people through emails, Web sites, presentations, proposals, resumes, grant proposals, you name it....

  • e-book

    Explosion Hazards in the Process Industries

    (9767594)

    Explosions in the process industries injure or kill hundreds, if not thousands, of workers every year. They occurin process plants, refineries, platforms and pipelines all over the world. Millions of dollars are spent repairingdamages, replacing...

  • e-book

    Inspired Leadership - How You Can Achieve...

    Kevin Gaskell
    (9771511)

    Elevate your leadership to achieve the extraordinary Inspired Leadership is the essential guide to performing at the highest level every day. As CEO of Porsche, author Kevin Gaskell led the company from near-bankruptcy to the most profitable car...

  • e-book

    Economic Policy and the Great Stagflation

    (9766284)

    Economic Policy and the Great Stagflation discusses the national economic policy and economics as a policy-oriented science.This book summarizes what economists do and do not know about the inflation and recession that affected the U.S. economy...

  • e-book

    Agile Change Management - A Practical...

    Franklin, Melanie
    (9757151)

    Agile Change Management combines agile methodologies to help you realise benefits early on in the process and deliver long term, sustainable change and develop the skills of an effective change manager.

  • e-book

    Discovering the Total Cost of Security to the...

    Richard Lefler
    (9756453)

    Discovering the Total Cost of Security to the Enterprise is a video presentation. Length: 29 minutes. In Discovering the Total Cost of Security to the Enterprise, presenter Richard Lefler discusses what security actually costs an organization in...

  • e-book

    Strategic Marketing Decision-Making within...

    (9767101)

    This book acts as a bridge between marketing and strategic management, as it is written from a strategic marketing perspective. It provides students and practising managers with an appreciation and an understanding of how managers in Japanese and...

  • e-book

    Beyond Hope - An Illustrated History of the...

    Boissery, Beverley; Bronwyn Short
    (9771401)

    This pictorial history tells the stories of the lives involved in this tumultuous but decisive moment in Canadian history.

  • e-book

    Clothing Appearance and Fit - Science and...

    (9767142)

    Fashion and beauty have helped shape history and today more than ever, we find ourselves under increasing pressure to think about what we wear, what we look good in and how best to enhance our body shape and size. Behind this seemingly superficial...

  • e-book

    Policy Reform in Developing Countries

    (9764964)

    Policy Reform in Developing Countries deals with questions of policy reforms in selected countries.This book is a collection of essays describing the application of general principles of policy reforms made in countries with an industrial base, such...

  • e-book

    Think, Act, and Invest Like Warren Buffett

    (9761676)

    Bedrock investing principles for profiting in today'apos;s shaky marketsIf you wanted to create the next earth-shattering consumer product, Steve Jobs would be an ideal role model to follow. If you planned to become a great golfer, you might look to...

  • e-book

    Planning and Managing Public Relations...

    (9768621)

    Drive events rather than be driven by them with the techniques laid out in the new edition of this popular definitive guide.

  • e-book

    Grain Handling and Storage

    (9764659)

    Here, for the first time, is a single source of ordered, coherent information about the handling and storage of grain, grain derivatives and substitutes. The author has had a lifetime'apos;s experience in this field and the book is the culmination...

  • e-book

    Solar Versus Nuclear - Choosing Energy...

    (9767565)

    Solar Versus Nuclear: Choosing Energy Futures study is an eight-chapter text that studies the long-termimplications of Sweden'apos;s decisions to explore nuclear energy and other alternative development options. Sweden'apos;s high standards of...

  • e-book

    The Battle for Investment Survival - Complete...

    G. M. Loeb
    (9769041)

    A reader of one of my earlier discussions asked-'Have you ever tried out the ideas outlined in your book?' My reply was to the effect that the ideas were tried out first, and the book written afterward. Any earner who earns more than he can spend is...

  • e-book

    Correlates of Job Attitudes and Attrition -...

    (9762968)

    Looking from the business angle, for any kind of sector, human resource is a key instrument for its success. Therefore retaining of existing employees is the primary objective of the any organization. Without human resource no organization can do...

  • e-book

    Top Stocks 2017 - A Sharebuyer's Guide to...

    ROTH , MARTIN
    (9768794)

    Invest smarter with Australia's most trusted guide to stock selection Top Stocks 2017 is your expert guide to the Australian sharemarket. Now in its 23rd edition, this book represents the benchmark standard of rigorous analysis and stringent...

  • e-book

    The Political Economy of U.S. Tariffs - An...

    (9766386)

    The Political Economy of U.S. Tariffs: An Empirical Analysis provides information pertinent to the political economy of trade barriers. This book discusses the cross-sectional regression analysis across industries to understand why some industries...

  • e-book

    Creating Authentic Organizations - Bringing...

    (9768603)

    Creating Authentic Organizations takes a bold look at organizations and the state of management today. It broadens out the topic of authentic leadership and shows it can be applied to your workforce to ensure higher levels of meaning at work,...

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