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17533 produtos
  • e-book

    Real Estate Market Analysis - Methods and...

    Brett, Deborah L.; Schmitz, Adrienne
    (9661592)

    Offering the tools needed to evaluate trends and understand key factors affecting the real estate market, this book explains how to get started, where to get information, and how to apply the basic techniques to a variety of development types. This...

  • e-book

    Marketing 4.0 - Moving from Traditional to...

    Kartajaya, Hermawan; Kotler, Philip; Kotler, Philip; Iwan Setiawan
    (9448876)

    Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the...

  • e-book

    The Art of War (Chiron Academic Press - The...

    Sun Tzu
    (9530211)

    THE ART OF WAR (Chinese: ????; pinyin: Sunzi bingfa) is an ancient Chinese military treatise attributed to Sun Tzu, a high-ranking military general, strategist and tactician, and kindred to the Realpolitik of his time, termed in China as Legalism....

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    DotCom Secrets - The Underground Playbook for...

    Russell Brunson
    (9652203)

    If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you've got a traffic or conversion problem. In Russell Brunson's experience, after working with thousands of businesses,...

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    Negócios Internacionais - Estratégia, Gestão...

    Knight,Gary; Cavusgil,S. Tamer; Riesenberger,John R.
    (8883491)

    Negócios internacionais aborda, com profundidade, os principais tópicos relativos ao tema, com uma estrutura bem elaborada e ampla, que não se limita exclusivamente a uma realidade. Outra característica da obra é o fato de ela transmitir a essência...

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    Launch

    Walker, Jeff
    (9666180)

    The start of everything is critically important. . .and every truly successful product or business starts with a successful launch. Unfortunately, most entrepreneurs put all their focus into 'quot;'quot;getting the doors open'quot;'quot;, without...

  • e-book

    Ascensão e Queda do Planejamento Estratégico

    MINTZBERG , HENRY
    (3714842)

    Neste texto clássico, Henry Mintzberg desvenda o processo que fascina tantas organizações desde 1965: o planejamento estratégico. Um dos primeiros pensadores em Administração, Mintzberg conclui que a estratégia não pode ser planejada, porque...

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    The Hard Thing About Hard Things

    Horowitz, Ben
    (8974430)

    A lot of people talk about how great it is to start a business, but only Ben Horowitz is brutally honest about how hard it is to run one.In The Hard Thing About Hard Things, Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's...

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    Service Design for Business - A Practical...

    Lavrans Løvlie
    (9447661)

    A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Written by the experts at...

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    Bookkeeping for Nonprofits - A Step-by-Step...

    Dropkin, Murray; Halpin, James
    (9287360)

    BOOKKEEPING FOR NONPROFITS Bookkeeping for Nonprofits is a hands-on guide that offers nonprofit leaders, managers, and staff the tools they need to create and maintain a complete and accurate set of accounting records. This much-needed resource...

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    Risk in the Global Real Estate Market

    Mike C. I. Nwogugu
    (9305961)

    Essential reading for professional investors, risk managers, regulators, central bankers, and real estate professionals, Risk in the Global Real Estate Market: International Risk Regulation, Mechanism Design, Foreclosures, Title Systems, and REITs...

  • e-book

    Risk in the Global Real Estate Market

    Mike C. I. Nwogugu
    (9333309)

    Essential reading for professional investors, risk managers, regulators, central bankers, and real estate professionals, Risk in the Global Real Estate Market: International Risk Regulation, Mechanism Design, Foreclosures, Title Systems, and REITs...

  • e-book

    101 Book Marketing Ideas for All Budgets

    (9491164)

    An analysis of U.S. ISBN data by ProQuestª affiliate Bowkerª reveals that the number of self-published titles in 2013 increased to more than 458,564–and this is only for self-published titles. No matter how outstanding your self-published book may be...

  • e-book

    Social Marketing - Why should the Devil have...

    (9553783)

    This book explains the principles of social marketing and examines the implications of using techniques devised on Wall Street to further social and health goals. Naomi Kein, Joel Bakan and George Monbiot have each done a great job of telling us what...

  • e-book

    Social Marketing - Advances in Research and...

    Walter W. Wymer Jr; Debra Basil
    (9616535)

    Learn what marketing practices can positively impact behaviorThe success of the application of commercial marketing practices to change behavior for the betterment of society and the individual is getting more attention. Social Marketing: Advances in...

  • e-book

    Coaching in the Project Environment

    APM People SIG
    (9534322)

    Coaching in the Project Environment is the second title from APM'apos;s Emerging Trends range. It covers the growing phenomenon of coaching project individuals and project teams to achieve better results.

  • e-book

    The Compleat Day Trader, Second Edition

    Bernstein, Jake
    (7391116)

    THE BOOK DAY TRADERS RELY ON TO CAPTURE PROFITS AND LOWER RISKSince The Compleat Day Trader was first published, the tools available to day traders have become incomparably more efficient and effective, thereby dramatically increasing your chances of...

  • e-book

    Zero Risk Real Estate

    Cummings, Chip
    (9314463)

    Get the confidence and tools to take advantage of this growing method of investing Tax liens sales and tax deed auctions, conducted by governmental agencies for delinquent taxes on real estate, are not new—they have been around for more than 200...

  • e-book

    Trading Price Action Trends

    Brooks, Al
    (9312324)

    A practical guide to profiting from institutional trading trends The key to being a successful trader is finding a system that works and sticking with it. Author Al Brooks has done just that. By simplifying his trading system and trading only...

  • e-book

    Management Cases

    Drucker, Peter F.
    (8778056)

    The companion to Drucker's seminal work Management, completely revised and updatedManagement Cases, Revised Edition is a collection of thought-provoking case studies—each a timeless representative of a challenge that all managers will face at some...

  • e-book

    Coaching for Emotional Intelligence - The...

    (8289695)

    To bring out the best in your employees, remember that performance is only the beginning.

  • e-book

    Built to Last

    Porras, Jerry I.; Collins, Jim
    (8535616)

    'This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important,...

  • e-book

    The Game of Life and How to Play It...

    Florence Scovel Shinn
    (9769163)

    In 'The Game of Life and How to Play It', Florence Scovel Shinn gives us the rules to the game of life. But more importantly she also gives us a manual that instructs us on how to win the game. A wonderful and simple-to-follow book on the power of...

  • e-book

    The Business of Choice - Marketing to...

    Matthew Willcox
    (9769973)

    Winner of the  2016 Berry - AMA Book Prize for Best Book in Marketing from the American Marketing Association! Named Marketing Book of the Year for 2016 by Marketing & Sales Books! Reshape Consumer Behavior by Making Your Brand the...

  • e-book

    Executive Finance and Strategy

    Tiffin, Ralph
    (9768047)

    Executive Finance and Strategy goes beyond demystifying accounts and explaining terminology. By linking finance with strategy in a practical way it focuses on putting finance into the context of top-level decision making and as a measure and...

  • e-book

    Logistics and Retail Management - Emerging...

    Fernie, John; Sparks, Leigh
    (9768025)

    Logistics and Retail Management brings together acclaimed academics and practitioners to share their research, ideas and experience of retail logistics in the 21st century.

  • e-book

    FundaMENTAL W.E.A.L.T.H. Principles -...

    Clyde Anderson
    (9775417)

    This book will help readers understand the “why” of money management, allowing them to change negative learned money behaviors.  The techniques included will help foster a positive relationship with money and allow readers to adopt a new mindset and...

  • e-book

    Fundamentals of Public Relations -...

    Lawrence W. Nolte
    (9765250)

    Fundamentals of Public Relations: Professional Guidelines, Concepts and Integrations, Second Edition focuses on the basic theories and principles involved in the practice of public relations and describes how public relations functions in adapting an...

  • e-book

    Conversations on Success - 6 Thought Leaders...

    Knowledge@Wharton
    (9780311)

    What if you could sit down with some of today’s most successful thought leaders? Now you can.Knowledge@Wharton has interviewed some of today’s leading thinkers about what success means to them. Conversations on Success: 6 Thought Leaders Redefine...

  • e-book

    Mathematical Aspects of Scheduling and...

    R. Bellman; I. Nabeshima; A. O. Esogbue
    (9764959)

    Mathematical Aspects of Scheduling and Applications addresses the perennial problem of optimal utilization of finite resources in the accomplishment of an assortment of tasks or objectives. The book provides ways to uncover the core of these problems...

  • e-book

    Money-How to Save It, Spend It, and Make It -...

    Bernard D. Coleman
    (9764927)

    Money-How to Save It, Spend It, and Make It provides practical guidance about money in terms of investment, income, and profit. This book focuses on the three main topics, namely, on buying profitably, on saving money on taxation, and on making money...

  • e-book

    The Politics of Workers'apos; Participation -...

    Stephens, Evelyne Huber
    (9766329)

    The Politics of Workers'apos; Participation: The Peruvian Approach in Comparative Perspective presents a comparative analysis of the development of workers'apos; participation in a variety of politico-economic systems in Peru to other countries in...

  • e-book

    Anatomy of a Business Plan

    Pinson, Linda
    (9779666)

    Used by more than 1.5 million business owners since its original publication, the new edition of this classic how-to guide provides any entrepreneur the tools to create a well-constructed business plan. All steps are included—from initial...

  • e-book

    Cruise to Success - How to Steer Your Way...

    Loreen Phillips
    (9767040)

    Cruise to Success is a hands-on guide and handbook to create a library marketing campaign. Examples and step-by-step instructions assist both the novice and expert in presenting a campaign to attract the campus community to the library'apos;s...

  • e-book

    Virgin Lands - Two Years in Kazakhstan,...

    L. I. Brezhnev
    (9765244)

    Virgin Lands: Two Years in Kazakhstan, 1954-5 focuses on the life, career, and experiences of L. I. Brezhnev when he stayed in Kazakhstan to push for the improvement of the agriculture sector of the country.The book first offers information on the...

  • e-book

    The Private Sector'apos;s Role in Poverty...

    Hipsher, Scott
    (9756595)

    The private sector has an important role in poverty reduction in Asia. The Private Sector'apos;s Role in Poverty Reduction in Asia argues that the best way to create sustainable projects is to create win-win situations where both private companies...

  • e-book

    Cases in Economic Development - Projects,...

    Roemer, Michael; Joseph J. Stern
    (9765518)

    Cases in Economic Development: Projects, Policies and Strategies presents cases on project analysis, sectoral planning, and macroeconomic policies. The cases are set in an imaginary country called Beracia in order to simulate actual planning...

  • e-book

    Grain Handling and Storage

    G. Boumans
    (9764659)

    Here, for the first time, is a single source of ordered, coherent information about the handling and storage of grain, grain derivatives and substitutes. The author has had a lifetime'apos;s experience in this field and the book is the culmination...

  • e-book

    Growing People - Learning and Developing from...

    Thomson, Bob
    (9756856)

    Growing People offers managers and human resources professionals both a strategic approach and a practical guide to developing people. It explores how a manager can build the capability of individuals, teams and organisations by providing people with...

  • e-book

    S.O.S. Alternatives to Capitalism

    Swift, Richard
    (9777857)

    A coherent imagining of what the alternatives look like, drawing on experiments of the past and imperatives of the present.

  • e-book

    IoT Inc.

    Bruce Sinclair
    (9763382)

    Grab the top spot in your industry by seizing the power of IoTSmart products are everywhere. They'apos;re in our companies, in our homes, in our pockets. People love these products. But what they love more is what these products do-and for anyone...

  • e-book

    European Environmental Policy - East and West

    Josef Füllenbach
    (9765488)

    European Environmental Policy: East and West focuses on areas of cooperation between Eastern and Western Europe in the field of environmental protection. This text explores the various economic and political circumstances in East and West within...

  • e-book

    The Constant Catastrophe - Malnutrition,...

    Rolando V. Garcia; José C. Escudero
    (9765749)

    The Constant Catastrophe: Malnutrition, Famines, and Drought deals with the 1972 drought, and emphasizes the underlying social conditions that are related to its effects. The book examines the relationship of drought as a meteorological event and the...

  • e-book

    Resource Structure of Agriculture - An...

    Metcalf, David; Cowling, Keith; A. J. Rayner
    (9757082)

    Resource Structure of Agriculture: An Economic Analysis focuses on the quantitative economic analysis of the agricultural industry.The book first discusses the theory of resource demand. Topics include decision milieu in agriculture; aggregate demand...

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