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17514 produtos
  • e-book

    Real Estate Market Analysis - Methods and...

    Brett, Deborah L.; Schmitz, Adrienne
    (9661592)

    Offering the tools needed to evaluate trends and understand key factors affecting the real estate market, this book explains how to get started, where to get information, and how to apply the basic techniques to a variety of development types. This...

  • e-book

    Marketing 4.0 - Moving from Traditional to...

    Kartajaya, Hermawan; Kotler, Philip; Kotler, Philip; Iwan Setiawan
    (9448876)

    Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the...

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    The Art of War (Chiron Academic Press - The...

    Sun Tzu
    (9530211)

    THE ART OF WAR (Chinese: ????; pinyin: Sunzi bingfa) is an ancient Chinese military treatise attributed to Sun Tzu, a high-ranking military general, strategist and tactician, and kindred to the Realpolitik of his time, termed in China as Legalism....

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    DotCom Secrets - The Underground Playbook for...

    Russell Brunson
    (9652203)

    If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you've got a traffic or conversion problem. In Russell Brunson's experience, after working with thousands of businesses,...

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    Negócios Internacionais - Estratégia, Gestão...

    Knight,Gary; Cavusgil,S. Tamer; Riesenberger,John R.
    (8883491)

    Negócios internacionais aborda, com profundidade, os principais tópicos relativos ao tema, com uma estrutura bem elaborada e ampla, que não se limita exclusivamente a uma realidade. Outra característica da obra é o fato de ela transmitir a essência...

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    Launch

    Walker, Jeff
    (9666180)

    The start of everything is critically important. . .and every truly successful product or business starts with a successful launch. Unfortunately, most entrepreneurs put all their focus into 'quot;'quot;getting the doors open'quot;'quot;, without...

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    Ascensão e Queda do Planejamento Estratégico

    MINTZBERG , HENRY
    (3714842)

    Neste texto clássico, Henry Mintzberg desvenda o processo que fascina tantas organizações desde 1965: o planejamento estratégico. Um dos primeiros pensadores em Administração, Mintzberg conclui que a estratégia não pode ser planejada, porque...

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    The Hard Thing About Hard Things

    Horowitz, Ben
    (8974430)

    A lot of people talk about how great it is to start a business, but only Ben Horowitz is brutally honest about how hard it is to run one.In The Hard Thing About Hard Things, Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's...

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    Service Design for Business - A Practical...

    Lavrans Løvlie
    (9447661)

    A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Written by the experts at...

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    Bookkeeping for Nonprofits - A Step-by-Step...

    Dropkin, Murray; Halpin, James
    (9287360)

    BOOKKEEPING FOR NONPROFITS Bookkeeping for Nonprofits is a hands-on guide that offers nonprofit leaders, managers, and staff the tools they need to create and maintain a complete and accurate set of accounting records. This much-needed resource...

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    Risk in the Global Real Estate Market

    Mike C. I. Nwogugu
    (9305961)

    Essential reading for professional investors, risk managers, regulators, central bankers, and real estate professionals, Risk in the Global Real Estate Market: International Risk Regulation, Mechanism Design, Foreclosures, Title Systems, and REITs...

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    Risk in the Global Real Estate Market

    Mike C. I. Nwogugu
    (9333309)

    Essential reading for professional investors, risk managers, regulators, central bankers, and real estate professionals, Risk in the Global Real Estate Market: International Risk Regulation, Mechanism Design, Foreclosures, Title Systems, and REITs...

  • e-book

    101 Book Marketing Ideas for All Budgets

    (9491164)

    An analysis of U.S. ISBN data by ProQuestª affiliate Bowkerª reveals that the number of self-published titles in 2013 increased to more than 458,564–and this is only for self-published titles. No matter how outstanding your self-published book may be...

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    Social Marketing - Advances in Research and...

    Walter W. Wymer Jr; Debra Basil
    (9616535)

    Learn what marketing practices can positively impact behaviorThe success of the application of commercial marketing practices to change behavior for the betterment of society and the individual is getting more attention. Social Marketing: Advances in...

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    Social Marketing - Why should the Devil have...

    (9553783)

    This book explains the principles of social marketing and examines the implications of using techniques devised on Wall Street to further social and health goals. Naomi Kein, Joel Bakan and George Monbiot have each done a great job of telling us what...

  • e-book

    Coaching in the Project Environment

    APM People SIG
    (9534322)

    Coaching in the Project Environment is the second title from APM'apos;s Emerging Trends range. It covers the growing phenomenon of coaching project individuals and project teams to achieve better results.

  • e-book

    The Compleat Day Trader, Second Edition

    Bernstein, Jake
    (7391116)

    THE BOOK DAY TRADERS RELY ON TO CAPTURE PROFITS AND LOWER RISKSince The Compleat Day Trader was first published, the tools available to day traders have become incomparably more efficient and effective, thereby dramatically increasing your chances of...

  • e-book

    Zero Risk Real Estate

    Cummings, Chip
    (9314463)

    Get the confidence and tools to take advantage of this growing method of investing Tax liens sales and tax deed auctions, conducted by governmental agencies for delinquent taxes on real estate, are not new—they have been around for more than 200...

  • e-book

    Trading Price Action Trends

    Brooks, Al
    (9312324)

    A practical guide to profiting from institutional trading trends The key to being a successful trader is finding a system that works and sticking with it. Author Al Brooks has done just that. By simplifying his trading system and trading only...

  • e-book

    Management Cases

    Drucker, Peter F.
    (8778056)

    The companion to Drucker's seminal work Management, completely revised and updatedManagement Cases, Revised Edition is a collection of thought-provoking case studies—each a timeless representative of a challenge that all managers will face at some...

  • e-book

    Coaching for Emotional Intelligence - The...

    (8289695)

    To bring out the best in your employees, remember that performance is only the beginning.

  • e-book

    Built to Last

    Porras, Jerry I.; Collins, Jim
    (8535616)

    'This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important,...

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    Fundamentals of Fire Protection for the...

    Ferguson, Lon H.; Dr. Christopher A. Janicak
    (9768338)

    Fundamentals of Fire Protection for the Safety Professional takes an in-depth look at fire hazards in the workplace_from the substances required to do business to the building construction itselfd_and provides practical fire safety principles that...

  • e-book

    Principles of Integrated Marketing...

    Lawrence Ang
    (9761744)

    Principles of Integrated Marketing Communications: A Focus on New Technologies and Advanced Theories explains the principles and practice of implementing an effective marketing strategy using a variety of channels and techniques, such as brand equity...

  • e-book

    Asian Labor in the Wartime Japanese Empire -...

    Kratoska, Paul H.
    (9762507)

    During the Pacific War the Japanese government used a wide range of methods to recruit workers for construction projects throughout the occupied territories. Mistreatment of workers was a major grievance, both in widely publicized cases such as the...

  • e-book

    Inspired Leadership - How You Can Achieve...

    Kevin Gaskell
    (9771511)

    Elevate your leadership to achieve the extraordinary Inspired Leadership is the essential guide to performing at the highest level every day. As CEO of Porsche, author Kevin Gaskell led the company from near-bankruptcy to the most profitable car...

  • e-book

    Winning Strategies for Power Presentations

    Weissman, Jerry
    (9760135)

    Craft and deliver outstanding presentations, speeches, demos, and more! Learn how, from the world's #1 presentation coach, Jerry Weissman -- and the experiences of dozens of the world's legendary persuaders! This book distills 75 best practices and...

  • e-book

    Just Sign Here

    Rob Cuesta
    (9774091)

    Selling professional services is not like selling products. Products can be seen. They can be felt. They are tangible. You can give them to a potential buyer and let them get used to owning them. Heck, they can be owned!Professional services just...

  • e-book

    Solar Versus Nuclear - Choosing Energy...

    Johansson, Thomas B.; Peter Steen; Mans Lönnroth
    (9767565)

    Solar Versus Nuclear: Choosing Energy Futures study is an eight-chapter text that studies the long-termimplications of Sweden'apos;s decisions to explore nuclear energy and other alternative development options. Sweden'apos;s high standards of...

  • e-book

    The Knowledge Management Yearbook 2000-2001

    Woods, John A.; Cortada, james
    (9759982)

    The Knowledge Management Yearbook is the most current and comprehensive resource available for knowledge management professionals; no other source of information so thoroughly surveys the state of the knowledge management discipline and industry and...

  • e-book

    Leading Change - How Successful Leaders...

    Lawrence, Paul
    (9768043)

    Organizational change is a key facet of business growth and development, yet so many organizational change efforts ultimately fail. Adopting the approach of a unique 'complex adaptive system', Leading Change not only questions the definition of...

  • e-book

    New Venture Formations in United States...

    Thomas J. Dean
    (9761469)

    This volume, originally published in 1995, investigates the variation in rates of new venture inititations across manufacturing industries. Based on Austrain and other perspectives on market disequilibrium, the book proposes a model of new venture...

  • e-book

    Knowledge Management - An integrative...

    Handzic, Meliha; Albert Zhou
    (9767075)

    This book focuses on basic knowledge management (KM) concepts and their inter-relationships. Most importantly, the book brings together diverse perspectives currently seen in the field of KM research and practice in a logical sequence incorporating...

  • e-book

    Conversations on Success - 6 Thought Leaders...

    Knowledge@Wharton
    (9780311)

    What if you could sit down with some of today’s most successful thought leaders? Now you can.Knowledge@Wharton has interviewed some of today’s leading thinkers about what success means to them. Conversations on Success: 6 Thought Leaders Redefine...

  • e-book

    FundaMENTAL W.E.A.L.T.H. Principles -...

    Clyde Anderson
    (9775417)

    This book will help readers understand the “why” of money management, allowing them to change negative learned money behaviors.  The techniques included will help foster a positive relationship with money and allow readers to adopt a new mindset and...

  • e-book

    Spies, Inc. - Business Innovation from...

    Perman, Stacy
    (9769968)

    In Spies, Inc. former Time and Business 2.0 writer Stacy Perman reveals the spellbinding story of the Israeli military and 8200, the ultra-secret high-tech intelligence unit whose alumni helped create a number of the groundbreaking technologies...

  • e-book

    The Strawberry Lounge Story - How I got over...

    Christina Waschko
    (9778238)

    In my dream I was forever young, childless and living the sunny life of the Caribbean. When I dared to make it happen I was 40, had three children and lived in The Netherlands. At this point 'Motherpreneurial-ship' happened.This book will give you a...

  • e-book

    Marine Sources of Energy - Pergamon Policy...

    Jacques Constans
    (9767474)

    Marine Sources of Energy focuses on international research and development activities in the field of marine sources of energy such as waves, tides, currents, winds, and salinity gradients. General and specific recommendations for future research and...

  • e-book

    Finance& Development, June 2011

    International Monetary Fund, Internation
    (9774256)

    Wising Up to the Costs of Aging' looks at how falling fertility and rising life expectancy have combined to threaten the ability of many countries to provide a decent standard of living for the old without imposing a crushing burden on the young. In...

  • e-book

    Influencing Enterprise Risk Mitigation

    Francis J. D'apos;Addario
    (9763040)

    In Influencing Enterprise Risk Mitigation, author Francis J. D'apos;Addario draws on his many years of impressive security experience to describe business risk prevention and mitigation strategies. D'apos;Addario, former security manager at Starbucks...

  • e-book

    Principles of Financial Economics

    Werner, Jan; Leroy, Stephen F.
    (9761897)

    This new edition provides a rigorous yet accessible graduate-level introduction to financial economics. Since students often find the link between financial economics and equilibrium theory hard to grasp, less attention is given to purely financial...

  • e-book

    Full-Spectrum Strategic Leadership

    Rainey, David L.
    (9776160)

    Full-Spectrum Strategic Leadership: Being on the Cutting Edge through Innovative Solutions, IntegratedSystems, and Enduring Relationships articulates how strategic leaders, senior managers, business professionals,aspiring young business leaders, and...

  • e-book

    Think, Act, and Invest Like Warren Buffett

    Swedroe, Larry
    (9761676)

    Bedrock investing principles for profiting in today'apos;s shaky marketsIf you wanted to create the next earth-shattering consumer product, Steve Jobs would be an ideal role model to follow. If you planned to become a great golfer, you might look to...

  • e-book

    Customer-Centric Marketing - Supporting...

    James, Jon; Richardson, Neil; Neil Kelley
    (9768046)

    Improve how customers perceive a business by tapping into the benefits of sustainable development through digital marketing.

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