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23587 produtos
  • Marketing 4.0 - do Tradicional ao Digital

    Kotler,Philip; Kartajaya,Hermawan; Setiawan, Iwan
    (9738865)

    “Ninguém mais qualificado que o pai do marketing para documentar as enormes mudanças que estão ocorrendo. O futuro do marketing é digital, e este é seu guia.” – Al Ries, coautor de Marketing de guerra e Posicionamento“A internet e a tecnologia da...

  • e-book

    O poder do hábito

    Charles Duhigg
    (9732345)

    Charles Duhigg, repórter investigativo do New York Times, mostra que a chave para o sucesso é entender como os hábitos funcionam - e como podemos transformá-los.Durante os últimos dois anos, uma jovem transformou quase todos os aspectos de sua vida....

  • e-book

    Como fazer amigos e influenciar pessoas

    CARNEGIE , DALE
    (9374462)

    Não é por acaso que, mais de setenta anos depois de sua primeira edição, depois de mais de 50 milhões de exemplares vendidos, Como fazer amigos e influenciar pessoas segue sendo um livro inovador, e uma das principais referências do mundo sobre...

  • Como Usar A Internet Para Alavancar Vendas ou...

    Rocha,Erico
    (9745292)

    Cansado de seu trabalho convencional, Erico Rocha largou tudo para empreender e logo percebeu que precisava dominar o marketing digital para ter o sucesso que desejava. Para que você não tenha que passar pelos perrengues que ele passou, os passos que...

  • e-book

    Empreendedorismo na Internet

    Dailton Felipini
    (9281374)

    Neste e-book você verá a Internet como uma grande fonte de oportunidades de negócios e de evolução profissional. São abordadas as principais variáveis que envolvem o empreendedorismo, particularmente sobre negócios baseados na Internet. Você...

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  • e-book

    The Power of Japanese Candlestick Charts

    Tam,Fred K. H.
    (9527699)

    A practical, must-read guide to candlestick charting techniques Japanese candlestick charting is a highly effective method for timing the market for short-term profits. Unlike most western techniques—moving average, relative strength index, MACD,...

  • e-book

    Administração empreendedora:Gestão e...

    EDMIR KUAZAQUI
    (9940699)

    A obra 'Administração empreendedora' vem atender uma importante e crescente demanda de profissionais e acadêmicos que procuram obter o tão desejado sucesso em novos negócios ou nos já existentes. A partir da experiência de seus autores, aqui...

  • e-book

    What's Wrong with China

    Midler, Paul
    (9927640)

    What’s Wrong with China is the most cogent, insightful and penetrating examination I have read on the paradoxes and self-deceptions of Modern China, written by someone who has lived in the country and dealt with it day to day for decades. This book...

  • e-book

    Monte seu Próprio Negócio

    Martins,Leandro Goncalves
    (6344609)

    Liberdade!!! Esta talvez seja a melhor palavra que exemplifica a sensação que um Empreendedor tem ao abrir e manter seu próprio negócio. Liberdade para escolha do seu horário de trabalho, para escolher os companheiros de trabalho, para definir a...

  • e-book

    Summary of Good to Great - by Jim Collins |...

    Instaread Summaries
    (9457388)

    Good to Great by Jim Collins | Key Takeaways, Analysis & ReviewPreview:What does it take to make something—an activity, a work of art, a company—great? What are the factors that distinguish the merely good from the truly great? In Good to Great: Why...

  • e-book

    Mapping Innovation

    Greg Satell
    (9924118)

    Map the innovation space-and blaze a path to profits and growthCountless books, articles, and other advice promise leaders solutions to the complex challenges they face. Some offer quick, silver-bullet remedies-a straight line to success!-and some...

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    Você não vai mais conseguir vender assim

    Machado, Guilherme
    (9857244)

    As regras te ensinaram que vender é difícil? QUEBRE AS REGRAS! Guilherme Machado é uma autoridade no mundo das vendas. E ele entende muito bem o desespero de quem precisa bater uma meta que parece impossível. Mais do que isso: ele já passou por essa...

  • e-book

    Work That Works - Emergineering a Positive...

    Browning, Geil
    (9927645)

    Use cognitive diversity to your advantage and transform your organization Work That Works is a guide to building better teams and an exceedingly positive workplace culture. Based on the tools and principles of Emergenetics, this book helps you...

  • e-book

    Foco

    Daniel Goleman
    (9732438)

    Combinando pesquisa de ponta e descobertas práticas, Daniel Goleman mostra por que a base do sucesso em todas as áreas da vida é sua capacidade de ter foco.Você está prestando atenção? Ou já se distraiu checando seus e-mails, mensagens, Facebook,...

  • e-book

    Empreendendo Felicidade

    Salomão, Pedro
    (9912730)

    Muita gente conhece Pedro Salomão como um dos mais bem-sucedidos empreendedores do Brasil, o criador da inovadora Rádio Ibiza, a primeira empresa no mundo a desenvolver identidades musicais de lojas e eventos. Vários também sabem que é um dos...

  • Vai Lá e Faz - Como Empreender na Era Digital...

    Mattos,Tiago
    (9479465)

    O mundo está´ cheio de histórias de empreendedores que começaram do nada. Tiago Mattos, um dos maiores futuristas brasileiros, formado pela Singularity – a universidade erguida no Vale do Silício pelo Google em parceria com a Nasa – vai te mostrar...

  • e-book

    As armas da persuasão

    Cialdini, Robert B.
    (5274435)

    Depois de passar anos caindo na lábia de vendedores, arrecadadores de doações e operadores de telemarketing, o psicólogo Robert B. Cialdini resolveu se dedicar ao estudo da persuasão. Ele queria entender quais são os fatores que levam uma pessoa a...

  • e-book

    Resonate

    Duarte,Nancy
    (9305681)

    Reveals the underlying story form of all great presentations that will not only create impact, but will move people to action Presentations are meant to inform, inspire, and persuade audiences. So why then do so many audiences leave feeling like...

  • e-book

    Launch

    Walker, Jeff
    (9666180)

    The start of everything is critically important. . .and every truly successful product or business starts with a successful launch. Unfortunately, most entrepreneurs put all their focus into 'quot;'quot;getting the doors open'quot;'quot;, without...

  • e-book

    Repeatability

    Zook,Chris; Allen,James
    (4044994)

    An argument for simplicity from the bestselling authors of Profit from the CoreIs radical reinvention the key to winning in today’s fast-paced world? Not judging by the results of some of the world’s best-performing companies.In Repeatability, Chris...

  • e-book

    Influence

    Robert B. Cialdini, PhD
    (8786268)

    Influence, the classic book on persuasion, explains the psychology of why people say 'yes'—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five...

  • e-book

    Crowdstorm

    Bastian Unterberg; Shaun Abrahamson; Peter Ryder
    (9333446)

    A practical guide to tapping into the abundant ideas and talent outside your organization   Successful organizations are constantly searching for new ideas.  Historically, organizations have looked to their employees and select partners. They have...

  • e-book

    Winning

    Welch, Jack
    (8772633)

    Jack Welch knows how to win. During his forty-year career at General Electric, he led the company to year-after-year success around the globe, in multiple markets, against brutal competition. His honest, be-the-best style of management became the...

  • e-book

    Multipliers

    Wiseman, Liz; Mckeown, Greg
    (8533097)

    Are you a genius or a genius maker? We've all had experience with two dramatically different types of leaders. The first type drain intelligence, energy, and capability from the ones around them and always need to be the smartest ones in the room....

  • e-book

    Ask

    Levesque, Ryan
    (9848443)

    THE 'quot;MIND-READING'quot; SYSTEM THAT IS REVOLUTIONIZING ONLINE BUSINESSDo you know how to find out what people really want to buy?(Not what you think they want, not what they say they want, but what they really want?) The secret is asking the...

  • e-book

    Valuation

    Wessels,David; Koller,Tim; Goedhart,Marc; McKinsey& Company Inc.
    (9313077)

    McKINSEY'S TRUSTED GUIDE TO TEACHING CORPORATE VALUATION, NOW IN ITS 25TH YEAR Valuation, University Edition, Sixth Edition, is filled with the expert guidance from McKinsey & Company that students and professors have come to rely on. New to the...

  • e-book

    Patisserie

    Hanneman, Leonard J
    (6906147)

    This classic book, widely known and used by patissiers is a professional text on the art of patisserie. In the twenty years that Patisserie has been published there have been great changes in almost every aspect of this art, and the author has...

  • e-book

    Smartcuts

    Shane Snow
    (8536269)

    Serial entrepreneur and journalist Shane Snow delves into the reasons why some people and some organizations are able to achieve incredible things in implausibly short time frames, showing how each of us can use these 'smartcuts' to rethink...

  • e-book

    Endgame

    Mauldin, John; Jonathan Tepper
    (9291899)

    Greece isn't the only country drowning in debt. The Debt Supercycle—when the easily managed, decades-long growth of debt results in a massive sovereign debt and credit crisis—is affecting developed countries around the world, including the United...

  • e-book

    NLP

    Sanders,Susan; Tom Dotz; Tom Hoobyar
    (9322282)

    NLP (Neuro-Linguistic Programming) has helped millions to overcome their fears, increase their confidence, and achieve greater success in their personal and professional lives and relationships. Now, from the company that created NLP: The New...

  • e-book

    Soloing

    Rubin, Harriet
    (9858245)

    Soloing has two meanings: 'going it alone' and being 'complete in yourself.' . . . But you don't just leave--a company/a career/a paycheck--and cross over to a more satisfying life. There's more to it. There is a mysterious passage to be negotiated,...

  • e-book

    WTF?

    O'Reilly, Tim
    (9891747)

    WTF? can be an expression of amazement or an expression of dismay. In today’s economy, we have far too much dismay along with our amazement, and technology bears some of the blame. In this combination of memoir, business strategy guide, and call to...

  • e-book

    Colombia

    Dept.,International Monetary Fund. West
    (9743095)

    Colombia: Selected Issues

  • e-book

    Angola

    Dept.,International Monetary Fund. Afri
    (9437929)

    The oil price shock that started in mid-2014 has substantially reduced fiscal revenue and exports, with growth coming to a halt and inflation accelerating sharply. This has brought to the forefront the need to address more forcefully vulnerabilities...

  • e-book

    Driven

    Razi Imam
    (9291272)

    The extraordinary system for changing your life and the lives of others If you've ever felt there must be more to the daily grind, something so powerful that even while caught in the struggles of day-to-day life you want to achieve something far...

  • e-book

    #AskGaryVee

    Vaynerchuk, Gary
    (9439213)

    The New York Times bestselling author draws from his popular show #AskGaryVee to offer surprising, often outrageous, and imminently useful and honest answers to everything you’ve ever wanted to know—and more—about navigating the new world.Gary...

  • e-book

    Qatar

    International Monetary Fund MIDD Dept
    (9601536)

    KEY ISSUES Context. As the world’s largest exporter of liquefied natural gas (LNG), Qatar has turned into an important global financial investor, donor, and labor importer. Growth averaged 14 percent over the past decade and GDP per capita has...

  • e-book

    Boombustology

    Mansharamani,Vikram
    (9287365)

    A multi-disciplinary framework through which to spot financial bubbles before they burst. Based on a popular undergraduate seminar, entitled Financial Booms & Busts, taught by the author at Yale University, Boombustology presents a multi-disciplinary...

  • e-book

    Leaders

    Bennis,Warren G.; Nanus,Burt
    (8773236)

    In this illuminating study of corporate America's most critical issue—leadership—world-renowned leadership guru Warren Bennis and his co-author Burt Nanus reveal the four key principles every manager should know: Attention Through Vision, Meaning...

  • e-book

    Stretch

    Scott Sonenshein
    (9439341)

    A groundbreaking approach to succeeding in business and life, using the science of resourcefulness.We often think the key to success and satisfaction is to get more: more money, time, and possessions; bigger budgets, job titles, and teams; and...

  • e-book

    Montenegro

    International Monetary Fund
    (9571562)

    This paper focuses on the important issues of Montenegro economy which are as follows: microfinancial setting, financial system resilience, financial oversight, resolution of nonperforming loans, and financial safety nets. Montenegro is still dealing...

  • e-book

    Montenegro

    International Monetary Fund
    (9807676)

    This paper focuses on the important issues of Montenegro economy which are as follows: microfinancial setting, financial system resilience, financial oversight, resolution of nonperforming loans, and financial safety nets. Montenegro is still dealing...

  • e-book

    Franchising

    Clifton, Daphne
    (3887116)

    The ...on a Shoestring series helps small business owners grow their business imaginatively, effectively and without spending a fortune. Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book will be packed with...

  • e-book

    Capital

    Ellis,Charles D.
    (9287986)

    Go inside the elite investment firm with Capital. The Capital Group is one of the world?s largest investment management organizations, but little is known about it because the company has shunned any type of publicity. This compelling book, for the...

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