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Resultados para: teoria da administracao e book

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208 produtos
  • e-book

    Administração - Teoria e Prática No Contexto...

    Peci,Alketa; Sobral,Felipe
    (7459381)

    Este livro de sólida fundamentação teórica, já em sua edição anterior, tornou-se leitura obrigatória quando o assunto é administração, comprovando a necessidade do equilíbrio entre teoria e prática nessa área. Esta segunda edição, mais rica em...

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    Planejamento de mídia: teoria e experiência

    Tamanaha,Paulo
    (7612454)

    Planejamento de mídia: teoria e experiência

  • e-book

    Introdução À Teoria Geral da Administração -...

    CHIAVENATO , IDALBERTO
    (7767171)

    Durante anos, a Administração foi considerada uma atividade paralela e apenas complementar ao comando das organizações, em geral, e das empresas, em particular. Surgida no início do século passado como uma ciência focada na busca da eficiência do...

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    Responsabilidade Social Empresarial e Empresa...

    Barbieri, José Carlos; Cajazeira, Jorge Emanuel Reis
    (4897095)

    É inegável a importância da responsabilidade social na atualidade, tanto que existe um verdadeiro movimento mundial em torno do tema. Prova disso são as inúmeras iniciativas promovidas por empresas, entidades empresariais, ONGs e órgãos vinculados à...

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    TEORIA GERAL DA ADMINISTRAÇÃO - 1ª edição

    FRANCISCO LACOMBE
    (3420075)

    O principal mérito de Teoria Geral da Administração é expor os princípios de administração e suas tendências de forma didática e objetiva, o que torna mais fácil a assimilação da matéria. Dentre tantos temas relevantes, a obra apresenta as funções e...

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    Theory of Microeconomics

    Trout Rader
    (9756860)

    Theory of Microeconomics provides information pertinent to the fundamental aspects of microeconomics. This book covers a variety of topics, including economic theory, resource allocation, production transformations, producer efficiency, utility...

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    Social Marketing - Advances in Research and...

    Walter W. Wymer Jr; Debra Basil
    (9616535)

    Learn what marketing practices can positively impact behaviorThe success of the application of commercial marketing practices to change behavior for the betterment of society and the individual is getting more attention. Social Marketing: Advances in...

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    Finanças Corporativas - Teoria e Prática - 2ª...

    Damodaran, Aswath
    (3665708)

    As finanças corporativas abrangem todas as decisões da empresa que tenham implicações financeiras, não importando que área funcional reivindique responsabilidade sobre ela. A segunda edição do livro Finanças corporativas, de Aswath Damodaran, convida...

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    Game Theory for Economic Analysis

    Ichiishi, Tatsuro
    (9766848)

    Game Theory for Economic Analysis

  • e-book

    Teoria dos jogos

    Bêrni,Duilio de Avila; Fernandez,Brena Paula Magno
    (7579968)

    Desde cedo aprendemos a jogar sem perceber toda a estratégia envolvida. Não nos damos conta, mas muitos passatempos infantis obedecem a determinados conjuntos de regras Ou seja, desde pequenos estamos envolvidos em situações que exigem racionalidade...

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    Multimedia Information Retrieval - Theory and...

    Roberto Raieli
    (9757245)

    Novel processing and searching tools for the management of new multimedia documents have developed. Multimedia Information Retrieval (MIR) is an organic system made up of Text Retrieval (TR); Visual Retrieval (VR); Video Retrieval (VDR); and Audio...

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    Rivalrous Consonance - A Theory of General...

    R. E. Kuenne
    (9766900)

    The book is an attempt to construct frameworks for the analysis of oligopoly which combine both the rivalrous and cooperative elements in the market structure of mature oligopolistic industries. It provides an alternative approach to those of game...

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    Agricultural Insurance - Theory and Practice...

    Ray, P. K.
    (9766642)

    This book, which deals comprehensively with agricultural insurance, is the second edition of a book that was published in 1967. The book first deals with the nature of agricultural risks and their insurability. The second part describes the...

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    Normative Economics - An Introduction to...

    Frank J. B. Stilwell
    (9765006)

    Normative Economics: An Introduction to Microeconomic Theory and Radical Critiques seeks to overcome the problem of taking an orthodox approach in economics introducing it in a critical way.The book covers social objectives and functions of...

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    CONTABILIDADE - TEORIA E PRÁTICA BÁSICAS

    Ribeiro, Osni Moura; Ribeiro Coelho, Juliana Moura
    (9756311)

    CONTABILIDADE - TEORIA E PRÁTICA BÁSICAS

  • e-book

    Administração de Empresas - Teoria e Funções...

    Masiero,Gilmar
    (4895616)

    Um guia completo da administração de empresas. Assim pode-se definir 'Administração de Empresas', de Gilmar Masiero, professor de Administração de Empresas no Departamento de Administração da Universidade de Brasília (Unb). Os dez capítulos são...

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    Teoria Das Organizações

    Jones,Gareth R.
    (8875448)

    Abordando os conceitos e as práticas do estudo das organizações com foco em temas atuais, como transformação, criação organizacional e empreendedorismo, este livro contempla a teoria por meio de uma discussão que destaca as mudanças organizacionais,...

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    Introdução À Teoria Geral da Administração -...

    Chiavenato, Idalberto
    (7760783)

    Em plena era da Informação, em que o capital intelectual é a maior riqueza da humanidade, a formação e a constante atualização do administrador requerem, necessariamente, uma capacitação conceitual e crítica, que o torna um importante componente...

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    Event Studies - Theory, research and policy...

    Page, Stephen J.; Getz, Donald
    (9751313)

    Event Studies is the only book devoted to developing knowledge and theory about planned events. It focuses on event planning and management, outcomes, the experience of events and the meanings attached to them, the dynamic processes shaping events...

  • e-book

    Controladoria - Teoria e Prática

    Figueiredo, Sandra; Caggiano, Paulo Cesar
    (9743581)

    A importância da controladoria está baseada principalmente em sua contribuição para a administração geral das operações da empresa. Nesse contexto, os controllers precisam assegurar que a informação produzida seja relevante para o processo de...

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    Teoria Geral da Administração - Da Revolução...

    Maximiano, Antonio Cesar Amaru
    (9738024)

    Este livro, agora em sua oitava edição e com diversas reimpressões das edições anteriores, apresenta a evolução das ideias na história das organizações e da administração. Abrangente e atualizado, o livro dá tratamento cuidadoso a temas clássicos e...

  • e-book

    TEORIA GERAL DA ADMINISTRAÇÃO

    João Batista Vieira Bonome
    (3650773)

    Desde a revolução industrial, a administração vem sendo uma das principais carreiras escolhidas pelos profissionais do mercado, e agora você vai poder aprender uma das principais disciplinas do curso de administração de empresas através do ensino a...

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    PRÁTICA NA TEORIA - 2ª Edição

    Marinho,Raul
    (4847856)

    O livro reúne ao mesmo tempo as teorias dos Jogos e da Evolução. O objetivo do autor consistiu em traduzir para a vida prática os estudos científicos de John Nash (Teoria dos Jogos) e Charles Darwin (Teoria da Evolução). Repleto de exemplos práticos,...

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    Auction Theory

    (3024791)

    Auction Theory is the standard reference on auctions and the first source of authoritative information about multi-unit auctions. The book develops the main concepts of auction theory from scratch in a self-contained and theoretically rigorous...

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    Auction Theory

    Krishna, Vijay
    (3032544)

    Vijay Krishna'apos;s 2e of Auction Theory improves upon his 2002 bestseller with a new chapter on package and position auctions as well as end-of-chapter questions and chapter notes. Complete proofs and new material about collusion complement...

  • e-book

    Theory of Electromagnetic Well Logging

    C. Richard Liu
    (9455856)

    Theory of Electromagnetic Well Logging provides a much-needed and complete analytical method for electromagnetic well logging technology. The book presents the physics and mathematics behind the effective measurement of rock properties using...

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    Personality and Life-Style of Young Male...

    Rychlak, Joseph F.
    (9753252)

    Personality and Life-Style of Young Male Managers: A Logical Learning Theory Analysis presets the teleological theory of behavior wherein individuals are presumed to be agents of their behavior rather than the mere mediators or conduits of influences...

  • e-book

    Theory and Design of Air Cushion Craft

    (2891259)

    This definitive text describes the theory and design both of Air Cushion Vehicles (ACV) and Surface Effect Ships (SES). It begins by introducing hovercraft types and their development and application throughout the world in the last three decades,...

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    Theory of Financial Risk and Derivative...

    Bouchaud, Jean-Philippe; Potters,Marc
    (2944896)

    Risk control and derivative pricing have become of major concern to financial institutions. The need for adequate statistical tools to measure and anticipate the amplitude of the potential moves of financial markets is clearly expressed, in...

  • e-book

    Manual da Teoria das Restrições

    Spencer,Michael S.; Cox Iii,James F.
    (4330042)

    Livro didático de autoria dos responsáveis pela difusão da teoria das restrições no mundo acadêmico.

  • e-book

    Intermediate Financial Theory

    Danthine, Jean-Pierre
    (9696122)

    Targeting readers with backgrounds in economics, Intermediate Financial Theory, Third Edition includes new material on the asset pricing implications of behavioral finance perspectives, recent developments in portfolio choice, derivatives-risk...

  • e-book

    Intermediate Financial Theory

    Donaldson, John B.
    (3026231)

    The second edition of this authoritative textbook continues the tradition of providing clear and concise descriptions of the new and classic concepts in financial theory. The authors keep the theory accessible by requiring very little mathematical...

  • e-book

    Insurance Theory and Practice

    (8070371)

    This book provides a comprehensive overview of the theory, functioning, management and legal background of the insurance industry. Written in accessible, non-technical style, Insurance Theory and Practice begins with an examination of the insurance...

  • e-book

    Game Theory - An Introduction

    E. N. Barron
    (9294224)

    An exciting new edition of the popular introduction to game theory and its applications The thoroughly expanded Second Edition presents a unique, hands-on approach to game theory. While most books on the subject are too abstract or too basic for...

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    Theory and Practice of Modern Islamic Finance...

    Ahmad, Abu Umar Faruq
    (2990872)

    Theory and Practice of Modern Islamic Finance seeks to contribute to the existing body of work in the area of Islamic finance through examining the extent of divergence in practice of Islamic financing from the traditional Shari`ah in the Australian...

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    Financial Feasibility Studies for Property...

    (9750185)

    Essential for any real estate professional or student performing feasibility studies for property development using Microsoft Excel and two of the most commonly used proprietary software systems, Argus Developer and Estate Master DF.This is the first...

  • e-book

    The Theory of Twenty One

    Chuck Reaves
    (9583732)

    Mr. Reaves pinpoints how to identify the '21s' in a company--those who can help you turn your ideas and goals into action and results.

  • e-book

    Attribution Theory in Organizational Sciences

    Martinko, Mark
    (2992780)

    This book argues that conventional interpretation of Freudian psychology has not accounted for the death anxiety and its relation to illusions and delusions. It contends that there is evidence to support the view that death anxiety is a very normal...

  • e-book

    A Theory of Economic Systems

    Manuel Gottlieb
    (9629805)

    A Theory of Economic Systems is a systematic inquiry into the nature of historical economic systems, their relationships to each other, their peripheral areas, and the ways in which they and their components have evolved over time. Topics covered...

  • e-book

    Economic Theory and the Cities

    (9685774)

    The Second Edition of Economic Theory and the Cities has been revised and expanded with both the graduate student and the practicing professional in mind. Providing a state-of-the-art synthesis of important theoretical topics in urban economics, the...

  • e-book

    Leadership Theory - Cultivating Critical...

    John P. Dugan
    (9447875)

    An interdisciplinary survey text on leadership theory grounded using critical perspectives Leadership Theory is designed specifically for use in undergraduate or graduate classrooms providing a comprehensive overview of essential theories informing...

  • e-book

    Investment Theory and Risk Management

    Peterson , Steven
    (9297985)

    A unique perspective on applied investment theory and risk management from the Senior Risk Officer of a major pension fund Investment Theory and Risk Management is a practical guide to today's investment environment. The book's sophisticated...

  • e-book

    Positioning Theory and Strategic...

    Melanie James
    (9697965)

    In public relations, people talk about positioning an idea, a persona, a political ideal, an ideology - but what are they talking about? Why do some positions taken by organizations crystallize in the minds of audiences, while others fail??Whilst...

  • e-book

    Understanding Facilitation - Theory&...

    Hogan, Christine
    (5069443)

    This introduction to facilitation should provide educators and trainers with all they need to understand and develop facilitation skills. With a critical synthesis of established and current theory Understanding Facilitation marries rigorous academic...

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