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Resultados para: terry-burnham

3 produtos
  • Mean Genes - From Sex To Money To Food -...

    Burnham,Terry
    (9931935)

    Why do we want--and why do we do--so many things that are bad for us? And how can we stop? In Mean Genes economist Terry Burnham and biologist Jay Phelan offer advice on how to conquer our own worst enemy--our survival-minded genes. Having evolved in...

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  • Mean Markets And Lizard Brains: How To Profit...

    Burnham,Terry
    (314905)

    Revealing the biological underpinnings of irrational behavior, the author discusses the impact of primitive structures within the brain on business decisions, showing readers how they can move beyond their survival-attenuated 'lizard brain' to...

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  • A Emoção É Inimiga do Dinheiro - Invista com...

    Burnham,Terry
    (3094299)

    Os profissionais do mercado financeiro estão cada vez mais voltando sua atenção para as finanças comportamentais para explicar, analisar e prever a direção do mercado. Em 2002, o Prêmio Nobel de Economia foi dado aos estudiosos dessa nova abordagem...

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